About the Contributor

Contributed by Jeffrey K. Rohrs

• How Your Business Can Win at Voice Search

  CONTENT TYPE: Article | ELEMENT: Plan | TOPIC: SEO

  Want to future-proof your business for search—and more? Make sure you provide relevant, contextual answers to consumers' voice searches. Here's ...

• 7 Marketing Lessons (and an Infographic) for Next Year's Super Bowl Advertisers (and You)

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  This year's Super Bowl advertisers' near total failure to engage viewers beyond the TV screen led me to distill seven ...

• Help Your C-Suite Get Serious About Social Media

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  MarketingProfs blogger Jeff Rohrs shares info about helping C-suites get serious about social media.