About the Contributor

Contributed by Glenn Engler

• Snackable Content: The Key to Engagement

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Whether it's listening to an iTunes 30-second free snippet or grabbing a snack pack of chips, people like to sample. ...

• Drugs, Milk, and Money: Three Ways to Do Social Media in Regulated Industries

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  "We're not allowed to" is one of the most commonly uttered phrases about social media by marketing professionals in regulated ...