Contributed by David Frey
- What To Do With What You’ve Got: Using Testimonials Effectively (Part 2)
Previously, the author talked about everything you always wanted to now about securing customer testimonials. But once you have them ...
- Getting What You Want: How To Secure An Effective Testimonial (part 1 of 2)
One of the most powerful tools in your marketing arsenal is a good old-fashioned customer testimonial or two. Here's how ...
- Turning Occasional Buyers Into Loyal Customers
Is a membership program a good fit for your company? Here's a “yes” or “no” membership qualification to see if ...
- 12-Step Foolproof Sales Letter Template
You don't have to be an award-winning copywriter to create effective sales letters. Here's the secret template that all ...
- Your Seven-Step, One-Day Marketing Plan
You don’t have to kill a tree to create an effective marketing plan. In fact, you can create a successful ...