Links are the currency of the search engines. Without good inbound links to your web site, your search engine optimization (SEO) efforts will be in vain.
Link building is arguably the most difficult, most misunderstood, and most poorly executed aspect to SEO. Join SEO and link-building expert Stephan Spencer as he guides us through the quagmire and shows us the way to great search engine rankings.
Note: You might also be interested in more current SEO seminars that Stephan Spencer presented for MarketingProfs, such as Getting Google to Love Your Website... Again.
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Google in the Real World: How Links Boost Your Ranking
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ABOUT THE AUTHOR
Stephan Spencer is the founder of Science of SEO and an SEO expert, author, and speaker.
LinkedIn: Stephan Spencer
Twitter: @sspencer
