AI for Demand Gen Marketers | Terms and Code of Conduct

Terms & Conditions

Last updated: February 21, 2024

Registration

  • This is a PRO Event: MarketingProfs' AI for Demand Gen Marketers is a 10-week online event for PRO subscribers and event ticket holders. All PRO members with active subscriptions in good standing (meaning your account is not expired or canceled) may attend the live or watch the on-demand event presentations—as may those who have purchased tickets to the event separately. If you are not already PRO when you register, and you select the Go PRO option, you'll become a PRO member and you'll pay nothing more for your AI for Demand Gen Marketers event registration (yay for you!). Should your account lapse, your registration and access will automatically be canceled.
  • Price and Payment: PRO members may attend AI for Demand Gen Marketers for free. The price for individual, non-PRO members is $229 for the event only, or $279 for the event + 12 months of PRO. If paying by invoice, we must receive your payment before upgrading you to PRO or providing access to AI for Demand Gen Marketers or any other PRO content.
  • Groups: If you have a group of three or more, you can buy passes for your entire group at $129 per person (remember, PRO members already register for free, so you don't need to pay extra for them). You can also upgrade to a PRO Team account for $179 per person and get the event plus 12 months of PRO benefits. After that, everyone on your PRO Team subscription can register for AI for Demand Gen Marketers for free as PRO members.
  • No Shared Passes: Each attendee requires a separate registration. PRO subscriptions, login credentials, and registrations for AI for Demand Gen Marketers may not be shared.
  • Promotions: From time to time, we issue limited-availability discount and incentive promotions for both PRO subscriptions and event registration. Such promotions only apply to qualifying individuals for qualifying products, and you may only apply one promotion per purchase. Discounts may neither be applied retroactively to prior purchases nor extended beyond the expiration date. Unless otherwise noted, promotions do not apply to workshops.

Cancellation

  • Attendee Cancellations and Refunds: If you are not yet PRO and are purchasing AI for Demand Gen Marketers as a single event, you may cancel your event ticket up to April 17, 2024—one week prior to the live event kickoff session—for a full refund. If you upgraded to PRO as part of your event ticket purchase, please see the PRO subscription refund policy for details about our seven-day refund policy.
  • Cancellations or Postponements by MarketingProfs: MarketingProfs may cancel or postpone some or all AI for Demand Gen Marketers presentations due to a change in circumstances at its sole discretion. In the event that the event or a specific presentation is rescheduled, your registration will transfer to the new date and time. Please see the Attendee Cancellations above for refund details should you wish to cancel your registration rather than attend the new date.

Code of Conduct

MarketingProfs is committed to supporting a productive and safe environment for everyone at our online and in-person events. We expect participants at AI for Demand Gen Marketers, MarketingProfs B2B Forum, and our other meetings and events to follow this Code of Conduct.

This Code applies whether your participation is in-person or online. It also applies to activity on MarketingProfs' other online activities and social media networks, including the new PRO Slack community.

Who is Bound by this Code?

This policy applies to all MarketingProfs-sponsored and related events. These guidelines apply to all MarketingProfs officers, directors, attendees, speakers, exhibitors, sponsors, participants, employees, contractors, volunteers, and event guests.

By registering for and participating in AI for Demand Gen Marketers, MarketingProfs B2B Forum, or any other online or in-person event, activity, or community platform we host, you agree to adhere to this Code of Conduct.

General Policy

It is the policy of MarketingProfs that all participants in MarketingProfs meetings and events will conduct themselves professionally in a way that is welcoming to all participants and free from unacceptable behavior. MarketingProfs will not tolerate demeaning, discriminatory, or harassing behavior, materials, or speech.

Participants will treat each other with respect and consideration. MarketingProfs intends to create a collegial, respectful, inclusive, and professional environment at all events, both in person and virtually. Creating a supportive environment to enable productive participation by everyone attending is the shared responsibility of all participants.

Unacceptable behavior at MarketingProfs meetings and events includes:

  • Inappropriate actions, statements, or discrimination, whether in-person, online, or written materials.
  • Prohibited conduct includes discrimination based on race, age, religion, national origin, gender, gender identity, gender expression, disability, ethnicity, sexual orientation, marital status, nationality, political affiliation, political beliefs, ability status, educational background, or any other protected class, as determined by U.S. law, or the law of the location where the participant or meeting is located.
  • Disruptive behavior of any kind.
  • Harassment of other participants.
  • Bullying, including cyberbullying.
  • Derogatory or offensive comments, epithets, slurs, or negative stereotyping.
  • Threatening, intimidating, or hostile acts.
  • Unwelcome attention.
  • Statements of a sexual nature.
  • Denigrating statements.
  • Off-color jokes.
  • Use of any physical force against a person, including but not limited to pushing or shoving.
  • Written, electronic, or graphic material that shows hostility or aversion toward an individual or group, whether placed at any MarketingProfs meeting or activity or circulated by email or on the Internet.
  • Possession of any item that can be used as a weapon, except as expressly authorized by law and/or MarketingProfs.
  • Smoking or vaping, other than in designated areas at an in-person meeting or event or on-camera at an online event.
  • Where the event venue is shared with other groups or members of the public, committing unacceptable behavior against any member of another group or the public.
  • Failing to obey any rules or regulations of the venue or online platform.
  • Violating any other health and safety regulations, or terms and conditions, in place for the event.

This Code of Conduct is not a complete list of all rules and regulations applicable to a MarketingProfs meeting or event. MarketingProfs reserves the right to remove, or deny attendance to, any person who either: (i) violates, or is likely to violate, this Code of Conduct or the general health, safety, and well-being of other persons; or (ii) is disruptive or interferes, or is likely to disrupt or interfere, with the safe conduct of the meeting or event; or (iii) commits any act, makes any statement, or engages in any behavior that causes an event participant to feel uncomfortable or unwelcome.

All decisions regarding violations of this Code of Conduct and unacceptable behavior shall be made in MarketingProfs' sole and absolute discretion and shall be final.

Online and Virtual Activity Included

MarketingProfs expects participants to avoid the actions listed above and any other improper conduct during online networking, text chats, virtual question and answer sessions during a MarketingProfs online event or elsewhere on a MarketingProfs website or platform. In addition, the following are additional examples of conduct prohibited for online participation in a MarketingProfs event:

  • Selling, trading, transferring, or sharing an access link or code for the online event unless MarketingProfs expressly permits such transfer.
  • Permitting persons other than registered attendees to participate in or view the event.
  • Engaging in behavior that disrupts or hinders the virtual event or other participants' enjoyment of the virtual event content.
  • Recording or broadcasting audio or video of the online event without the express permission of MarketingProfs.
  • Using a video background containing a picture, photo, or other image owned by another person or entity without the express permission of that person or entity.

Other Terms & Conditions Apply

This Code of Conduct includes any other terms and conditions published before or at the time of the event. A violation of the conduct expected of attendees and described in those terms and conditions shall violate this Code of Conduct.

Reporting Unacceptable Behavior

Persons experiencing unacceptable behavior, or witnessing others being subjected to inappropriate behavior, are encouraged to report it by one of the methods listed below and provide as many details as possible.

  • Emergency Situation:
    • Remove yourself from the offender's presence, if possible.
    • At an in-person meeting/event, contact venue security or dial "9-1-1".
    • When you feel safe, contact the MarketingProfs on-site manager or any member of the MarketingProfs staff.
    • For online programs, go offline from the program and contact MarketingProfs' support team by email at support@marketingprofs.com.
  • Non-Emergency Situation:
    • For in-person meetings and events, contact the MarketingProfs on-site manager or any member of MarketingProfs' event staff.
    • For virtual programs, contact MarketingProfs' support team by email at support@marketingprofs.com.

To the extent possible, MarketingProfs will endeavor to keep the reporting concerns confidential; however, confidentiality cannot be guaranteed. Reports may be made anonymously, although MarketingProfs can investigate and handle a complaint more effectively if the identities of the persons involved are known.

Follow-Up & Investigation

MarketingProfs' office will receive complaints, initiate an investigation, and take appropriate action. An on-site representative may handle that responsibility during an in-person meeting or event.

Upon receiving a report of unacceptable behavior, MarketingProfs' priority will be the safety and security of participants. Event staff will be available to help an affected participant as appropriate, including contacting venue security or local law enforcement, providing escorts, or assisting the affected participant in feeling safe for the event.

In most situations, the person investigating on MarketingProfs' behalf will discuss the complaint details first with the individual filing the report, and may also contact the alleged offender. Findings will be reported to the MarketingProfs executive in charge.

Consequences of Unacceptable Behavior

Sanctions for violating this Code of Conduct may include:

  • A verbal or written warning;
  • Being denied access to the remainder of a meeting/event;
  • Barring the offender from future meetings/events;
  • Blocking the offender from online platforms; and/or
  • Notifying law enforcement if it appears that laws were broken.

All determinations of appropriate or inappropriate behavior are at MarketingProfs' sole discretion, and the decisions of MarketingProfs' personnel will be final.

Retaliation Prohibited

Retaliation against a person reporting harassment violates this Code of Conduct and will not be tolerated. It is also against MarketingProfs' policy to report an incident in bad faith. MarketingProfs will take action against any person found to be committing a willful violation.