Terms & Conditions

MarketingProfs is committed to supporting a productive and safe environment for everyone at our online and in-person events. We expect participants at The Modern Marketer's Guide to Google Analytics Working Webinar Series [GA4 WWS], MarketingProfs B2B Forum, and our other meetings and events to follow this Code of Conduct.

This Code applies whether your participation is in-person or online. It also applies to activity on MarketingProfs' other online activities and social media networks, including the new PRO Slack community.

This policy applies to all MarketingProfs-sponsored and related events. These guidelines apply to all MarketingProfs officers, directors, attendees, speakers, exhibitors, sponsors, participants, employees, contractors, volunteers, and event guests.

By registering for and participating in this or any other online or in-person event, activity, or community platform we host, you agree to adhere to this Code of Conduct.

It is the policy of MarketingProfs that all participants in MarketingProfs meetings and events will conduct themselves professionally in a way that is welcoming to all participants and free from unacceptable behavior. MarketingProfs will not tolerate demeaning, discriminatory, or harassing behavior, materials, or speech.

Participants will treat each other with respect and consideration. MarketingProfs intends to create a collegial, respectful, inclusive, and professional environment at all events, both in person and virtually. Creating a supportive environment to enable productive participation by everyone attending is the shared responsibility of all participants.

Unacceptable behavior at MarketingProfs meetings and events includes:

• Inappropriate actions, statements, or discrimination, whether in-person, online, or written materials.
• Prohibited conduct includes discrimination based on race, age, religion, national origin, gender, gender identity, gender expression, disability, ethnicity, sexual orientation, marital status, nationality, political affiliation, political beliefs, ability status, educational background, or any other protected class, as determined by U.S. law, or the law of the location where the participant or meeting is located.
• Disruptive behavior of any kind.
• Harassment of other participants.
• Bullying, including cyberbullying.
• Derogatory or offensive comments, epithets, slurs, or negative stereotyping.
• Threatening, intimidating, or hostile acts.
• Unwelcome attention.
• Statements of a sexual nature.
• Denigrating statements.
• Off-color jokes.
• Use of any physical force against a person, including but not limited to pushing or shoving.
• Written, electronic, or graphic material that shows hostility or aversion toward an individual or group, whether placed at any MarketingProfs meeting or activity or circulated by email or on the Internet.
• Possession of any item that can be used as a weapon, except as expressly authorized by law and/or MarketingProfs.
• Smoking or vaping, other than in designated areas at an in-person meeting or event or on-camera at an online event.
• Where the event venue is shared with other groups or members of the public, committing unacceptable behavior against any member of another group or the public.
• Failing to obey any rules or regulations of the venue or online platform.
• Violating any other health and safety regulations, or terms and conditions, in place for the event.

This Code of Conduct is not a complete list of all rules and regulations applicable to a MarketingProfs meeting or event. MarketingProfs reserves the right to remove, or deny attendance to, any person who either: (i) violates, or is likely to violate, this Code of Conduct or the general health, safety, and well-being of other persons; or (ii) is disruptive or interferes, or is likely to disrupt or interfere, with the safe conduct of the meeting or event; or (iii) commits any act, makes any statement, or engages in any behavior that causes an event participant to feel uncomfortable or unwelcome.

All decisions regarding violations of this Code of Conduct and unacceptable behavior shall be made in MarketingProfs' sole and absolute discretion and shall be final.

MarketingProfs expects participants to avoid the actions listed above and any other improper conduct during online networking, text chats, virtual question and answer sessions during a MarketingProfs online event, or elsewhere on a MarketingProfs website or platform. In addition, the following are additional examples of conduct prohibited for online participation in a MarketingProfs event:

• Selling, trading, transferring, or sharing an access link or code for the online event unless MarketingProfs expressly permits such transfer.
• Permitting persons other than registered attendees to participate in or view the event.
• Engaging in behavior that disrupts or hinders the virtual event or other participants' enjoyment of the virtual event content.
• Recording or broadcasting audio or video of the online event without the express permission of MarketingProfs.
• Using a video background containing a picture, photo, or other image owned by another person or entity without the express permission of that person or entity.

This Code of Conduct includes any other terms and conditions published before or at the time of the event. A violation of the conduct expected of attendees and described in those terms and conditions shall violate this Code of Conduct.

Persons experiencing unacceptable behavior, or witnessing others being subjected to inappropriate behavior, are encouraged to report it by one of the methods listed below and provide as many details as possible.

• Emergency Situation:
  • Remove yourself from the offender's presence, if possible.
  • At an in-person meeting or event, contact venue security or dial “9-1-1”.
  • When you feel safe, contact the MarketingProfs on-site manager or any member of the MarketingProfs staff.
  • For online programs, go offline from the program and contact MarketingProfs' support team by email at support@marketingprofs.com.
• Non-Emergency Situation:
  • For in-person meetings and events, contact the MarketingProfs on-site manager or any member of MarketingProfs' event staff.
  • For virtual programs, contact MarketingProfs' support team by email at support@marketingprofs.com.

To the extent possible, MarketingProfs will endeavor to keep the reporting concerns confidential; however, confidentiality cannot be guaranteed. Reports may be made anonymously, although MarketingProfs can investigate and handle a complaint more effectively if the identities of the persons involved are known.

MarketingProfs' office will receive complaints, initiate an investigation, and take appropriate action. An on-site representative may handle that responsibility during an in-person meeting or event.

Upon receiving a report of unacceptable behavior, MarketingProfs' priority will be the safety and security of participants. Event staff will be available to help an affected participant as appropriate, including contacting venue security or local law enforcement, providing escorts, or assisting the affected participant in feeling safe for the event.

In most situations, the person investigating on MarketingProfs' behalf will discuss the complaint details first with the individual filing the report, and may also contact the alleged offender. Findings will be reported to the MarketingProfs executive in charge.

Sanctions for violating this Code of Conduct may include:

• A verbal or written warning;
• Being denied access to the remainder of a meeting/event;
• Barring the offender from future meetings/events;
• Blocking the offender from online platforms; and/or
• Notifying law enforcement if it appears that laws were broken.

All determinations of appropriate or inappropriate behavior are at MarketingProfs' sole discretion, and the decisions of MarketingProfs' personnel will be final.

Retaliation against a person reporting harassment violates this Code of Conduct and will not be tolerated. It is also against MarketingProfs' policy to report an incident in bad faith. MarketingProfs will take action against any person found to be committing a willful violation.