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Are You Leveraging LinkedIn?
You are probably one of the 16+ million people who have set up a professional profile on LinkedIn and are wondering, "Now what???" This week, Jason Alba answers that question in his 90-minute virtual seminar for MarketingProfs, Connecting the Dots: How LinkedIn Can Enhance Your Marketing (and Your Marketing Career). As one of the leading online professional networks, LinkedIn is used in a number of different ways: as a tool to enhance personal brands, extend research, pave the way to new networks, and assist you in raising your online profile as a marketing professional. So I hope you'll join Jason this week as he shows you the specifics on ways you can further leverage LinkedIn. And in case you were wondering, Virtual Seminar Den Mother Shelley Ryan says emphatically, "This is not, I repeat, NOT an infomercial for LinkedIn. We wouldn't dare." Hope to see you there. p.s. If you haven't done so yet, please listen to Dan Ariely discuss his book, Predictably Irrational. Dan, who is keynoting our June B2B event, "Driving Sales," talks about his book's implications for marketers here.
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