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| February 19,
2002 |
Circulation:
25,900+ |
Volume 2,
No. 3 |
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In
this issue you'll find our newest articles...and more. |
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Reach the $80
Billion Student Market With Job Choices.
More than 1 million students at 1,800+ college and university campuses nationwide
read Job Choices, the BPA-audited career/employment magazine series published
by the National Association of Colleges and Employers.
Find
out today how you can tap into the college market
Earn
a 5% discount off your four-color display!
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Consumer Apartheid
These days there
is so much ambient noise around the subject of CRM, so many extravagant claims
being made, so many competing doctrines being spread, that its actual meaning
is obscured by a veil of rhetoric. Is CRM a technology solution - or a business
process? A marketing - or a service strategy? A reform movement - or a short-lived
fad?
One theme seems
consistent throughout most discussions about CRM: the differential treatment of
customers based on actual and potential value, or as Business Week called it "the
new consumer apartheid".
Is differential
treatment good or bad? Click
here to find out
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Your Roadmap to Tradeshow Success
Maximize your ROI
by following these 5 steps.
Read
More
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How
to Conduct a Brainstorming Session
Let's Jam!
Click
here
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TURN
ON YOUR SALES - MAIL SMARTER
Receive
a FREE copy of Name-Finder's Direct Mail Guide - a brief overview of direct
mail marketing and mailing lists. Over 40% of your direct marketing campaign's
success depends on your mailing list strategy. Learn how to maximize your direct
mail results with the right mailing lists and unlock the full potential of your
direct mail campaign. Order your FREE Direct Mail Guide at: https:////www.namefinders.com/dmguide
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10 Tips to TransPlanet Marketing
"How can we sell and market our product to six billion people on the
planet?" asked Jeff Dzuira, Director of International Sales at Ferris Manufacturing
Corporation.
After experiencing
the process of going global he says "The lessons I learned have not come
from seminars, textbooks or advice; rather, they have come from practice in the
global playing field which hones the necessary skills to succeed in the marketplace."
So what did he
learn?...click
here to read is top 10 tips
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The
No. 1 Reason Why Most Sales Managers Fail!
Think you know the
reason? Bet you're wrong!
Click
here to find out
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Don't Duplicate ... Differentiate!
In today's increasingly
competitive marketplace, the demand for specialized products or services will
increase. If your business sells everything or to everyone, chances are your audience
will not perceive any greater value in buying from you than from anyone else.
If so, price becomes the only metric by which visitors will compare you to others.
Keep in mind that
price is not important.
Price is only
a metric -- a currency to which most people can relate. Take the weather, for
example. When you meet someone on the street, it will likely be a topic of discussion
because the weather is a common denominator. Temperature is the same for everyone.
"Hot" and "cold," however, are different.
What? Price is
not important? Come on!...read
the story
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CONVENIENCE
TO YOU is the key to providing a productive, useful, customer-friendly conference
call service. CONFERENCE CALLS UNLIMITED, INC. offers the most CONVENIENT
conference call service in the market today.
We SAVE YOUR
TIME and MONEY by making YOUR conference call service the most convenient
to choose, to use, to service and to pay for. Call today at 877-227-0610
and save an extra 10% off the full price of each of your first three full months
with any of our reservationless monthly flat-rate services, or visit their website
at https:////www.uconference.com
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Why You're Always Right and Customers are Always Wrong
Hey, it's not your
fault! Or is it? Maybe it's all in your mind.
Click
here to read more
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Top
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