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Countdown to the B2B Forum!
A week from today, on May 4, the two-day MarketingProfs B2B Forum kicks off in Boston. What's a word for "super excited and can't wait, with a side of giddy"? Well, whatever it is... it would describe me. This is the third year the B2B Forum has been in my hometown, and each year it gets better and better. (Or, as we say here in Boston, "bettah and bettah.") You can see for yourself: Check out the full program. (Make sure you check out the keynotes, too. Our programming team always does an outstanding job of finding provocative keynotes to function as a thoughtful counterpoint to the how-to focus of the rest of the event.) This year, we've also added a pre-conference training day, on Monday, May 3. Actually, we're offering you a choice of two programs for the day: One on Social Media Integration (with the smart and talented Christina "CK" Kerley) and another on Lead Generation and Management (with the brilliant Ruth Stevens and talented Cyndi Greenglass). If you are looking to ignite your lead gen or social media programs, definitely check out the agenda of each program! I hope to see you in Boston! But if you can't make it (seriously? are you sure?), you can still follow the action on Twitter with hashtag #mpb2b. It's not the same as being there, of course. But there you go. See you next week!
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