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| Your Source for What Matters in Marketing • From the Team at MarketingProfs |
| Saturday, September 14, 2019 |
| Four Types of Influencers for Your Influencer Marketing Campaigns | ||||
| There are various types of influencers, and they deliver varying degrees of success to what your business wants from its investment in influencer marketing. Knowing the differences among the different types can help you define the goals, activities, and measures of success for your influencer marketing. | ||||
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| Influencers, SEO, and Getting More Done Than Seems Humanly Possible: Andy Crestodina on Marketing Smarts [Podcast] | ||||
| Andy Crestodina of Orbit Media shares tips from his upcoming B2B Marketing Forum presentation on influencer marketing and SEO, and opens up about how he gives 100 talks a year, runs a business, and keeps his book Content Chemistry up to date. Read more and listen in on this insightful conversation. | ||||
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| Brand Marketing vs. Performance Marketing: Finding the Right Balance | ||||
| Too many brands today have developed an obsession with performance marketing while relegating branding to the proverbial back burner. But prioritizing one strategy over the other has significant ramifications. Here's what to do instead. | ||||
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| Accelerated B2B Sales Growth: Challenges and Strategies | ||||
| B2B lead generation and sales is a complex world. As technology, trends, and preferences evolve, so do B2B marketing and sales. Identifying and overcoming common challenges is the best way to accelerate B2B growth. | ||||
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| Imagine the Career Possibilities: Come to MarketingProfs B2B Forum | ||||
| MarketingProfs event | ||||
| Imagine what could happen if you actually got out of the office... To learn something new. To get creative ideas. To interact with other marketers. It could just change your career... and possibly your life. Join us this October for #mpb2b. | ||||
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| A Step-by-Step Guide to Google My Business: Set Up and Optimize Your Profile [Infographic] | ||||
| A well-optimized Google My Business profile online has quickly become a deciding factor of a small business's success in its community. This thorough guide explains how to set up your profile so you can reap the hefty rewards. | ||||
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| Why Workers Consider Quitting Their Jobs [Infographic] | ||||
| Insufficient pay is the top reason workers in the United States consider quitting their jobs, according to recent research. Check out more reasons—and other findings. | ||||
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| What's Trending in Email Marketing Today: Fall 2019 Update | ||||
| sponsored article | ||||
| Taking a close look at what's trending in email marketing today, GetResponse analyzed four billion emails sent from 126 countries across 19 industries. Here are five email marketing insights from that analysis. | ||||
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