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| By Ann Handley |
| To get the quality of your content to where you need it to be, you need a road map—or, better yet, a writing GPS that takes you from discombobulated thoughts to coherent, useful content that engages your audience.
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| By Kerry O'Shea Gorgone |
| Crowdly founder Dan Sullivan shares insights about community management, brand advocacy, influencer outreach, and the psychology of trolls.
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| We'll get inside the mindset of a growth hacker and identify the techniques, tools, and thinking that this new breed of marketing thrives on. You'll learn how to align your team and resources to take advantage of the new opportunities that growth hacking offers.
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| 2014 B2B Content Marketing Benchmarks |
| By Ayaz Nanji |
| Nearly two-thirds (63%) of B2B marketers plan to allocate a greater portion of their marketing budgets to content marketing over the next 12 months, according to a recent report from Starfleet Media.
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| By Josephine Sabin |
| Want to create standout campaigns? Let this year's hottest trends help get your creativity flowing.
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Sep 18
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Seminar—How to Turn Trade Show Leads Into Trade Show Sales |
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Sep 25
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Seminar—Relevance Is the Key to a Competitive Content Strategy |
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Oct 2
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Seminar—Capitalize on the Content Marketing Obsession |
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Oct 2
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MarketingProfs University—Content Marketing Crash Course |
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Oct 9-10
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B2B Forum 2014—Boston, MA Marketing For What Comes Next |
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