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In this issue
1. How-To: Four Scrappy Content Marketing Hacks
2. #SocialSkim: Snapchat Overtakes Facebook in Video, Inks Olympics Deal; Plus 10 More Stories
3. Podcast: How to Not Waste Your Time (and Money) at Tradeshows: David Spark
4. Seminar: 53 Content Marketing Hacks to Double Your Engagement Rates
5. My View: Four Mistakes That Marketers Make When They Conduct Surveys
6. Survey Says: How Business Leaders View Digital Marketing
7. Infographic: How to Create Content Ideas for New Clients
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How-To
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Four Scrappy Content Marketing Hacks
By Nick Westergaard
These four content creation hacks belong in every marketer's toolbox. These tips and tricks epitomize the scrappy mindset we need to do more with less, and help us bring that mindset to life in our content marketing. Read More
Podcast
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How to Not Waste Your Time (and Money) at Tradeshows: David Spark on Marketing Smarts
By Kerry O'Shea Gorgone
David, owner of brand journalism firm Spark Media Solutions, shares practical tips from Three Feet From Seven Figures: One-on-One Engagement Techniques to Qualify More Leads at Trade Shows. Read More
Multimedia
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Seminar: 53 Content Marketing Hacks to Double Your Engagement Rates
We'll cut through the clutter and share dozens of tactical, proven best-practices that will help you accelerate the production and results of your content marketing efforts. You'll leave with 50+ tools, tips, and hacks to increase your content marketing success. Read More
Survey Says
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How Business Leaders View Digital Marketing
By Ayaz Nanji
More than three-quarters (78%) of business leaders say their company's digital marketing efforts are somewhat or very successful, according to a recent report from Act-On Software and Ascend2. Read More
Quick Take
#SocialSkim: Snapchat Overtakes Facebook in Video, Inks Olympics Deal; Plus 10 More Stories in This Week's Roundup
By Christian Neri
Snapchat has done the impossible and overtaken Facebook in video views, and the ephemeral-messaging app also signed an unprecedented deal with NBC to give the Olympics a Snapchat makeover. Read More
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My View
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Four Mistakes That Marketers Make When They Conduct Surveys
By Ray Beharry
The right survey can provide robust data that helps marketers make critical business decisions. Mistakes in conducting surveys, however, can burden marketers with unusable data. Read More

event calendar

May 12
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May 13
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May 19
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Oct 18-21
 B2B Marketing Forum—Contact us for group rates

 
 
 
 

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