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In this issue
1. How-To: Email's Little Secret: 18 Words to Fly or Die By
2. Podcast: Marketing Drives Revenue, and Now You Can Prove It
3. On-Demand Seminar: Hack the Conversation: Discover Insights Through Social Data
4. Survey Says: The 20 Most Visible Sites on Google Search Results
5. #SocialSkim: Twitter's Livestream News and Live Shows, YouTube's New Design: 10 Stories
6. Infographic: What Time of Day You Should Write Marketing Emails to Avoid Mistakes
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How-To
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Email's Little Secret: 18 Words to Fly or Die By
By Michael McCunney
Just 18 words. Marketing and Sales pros who know this powerful stat, fly; and those who don't, die. (Well, their emails do.) Read More
Podcast
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Marketing Drives Revenue, and Now You Can Prove It: Radius SVP Shari Johnston on Marketing Smarts
By Kerry O'Shea Gorgone
The SVP of Marketing at Radius discusses how marketing operations has evolved so that Marketing now directly contributes to an organization's revenue strategy. Read More
Multimedia
Today's PRO Item
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On-Demand Seminar: Hack the Conversation: Discover Insights Through Social Data
You'll learn how various companies have used conversation research to drive product innovation, address customer experience issues, and inform messaging and communications. You'll leave with practical ways to begin mining online conversations to find important data and insights. Read More
Survey Says
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The 20 Most Visible Sites on Google Search Results
By Ayaz Nanji
Amazon.com is the advertiser that appears most visibly in Google paid search results, whereas Wikipedia is the site that appears most visibly in the organic results, according to recent research from Searchmetrics. Read More
Quick Take
#SocialSkim: Twitter's Livestream News and Live Shows, YouTube's New Design: 10 Stories This Week
By Christian Neri
Facebook and Twitter dominate the social conversation: Twitter's 24/7 news livestream and live shows; YouTube's new design; Facebook's QR codes for in-store rewards, Instant Games on Messenger; Google+'s searchable topics and themes. Read More
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At-A-Glance
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What Time of Day You Should Write Marketing Emails to Avoid Mistakes [Infographic]
By Laura Forer
No reason to burn the midnight oil, especially if you're writing marketing emails. A study by Grammarly looked at when mistakes are made, and it found the best times for error-free writing. Check out the findings. Read More

event calendar

May 12
Virtual Conference—Email Marketing | More Opens. More Clicks. More Conversions.
May 18
Teach Me How—How to Harness UX as Your Secret Marketing Weapon
Jun 1
Seminar—Writers Need to Know Content Trends, Too: Marketing Writing Bootcamp
Oct 3-6
B2B Marketing Forum—Contact us for group rates

 
 
 
 

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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