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In This Issue
+ How-To: 10 Effective Social Media Posts in 10 Minutes or Less
+ Podcast: Ann Handley on Battling Mediocrity in Content
+ #SocialSkim: Salesforce vs. HootSuite, Twitter E-Commerce, Facebook Video
+ Seminar: 10 Keys to Creating a Winning Marketing Concept
+ Survey Says: Facebook Users Engage With Brands Most on Fridays
+ Infographic: How to Bulk Up Your Referral Program
+ My View: Five Reasons to Add Custom Content to Your Marketing
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How-To 10 Effective Social Media Posts in 10 Minutes or Less
By Tiffany Monhollon
Some workdays, you have so much to juggle that you just need a quick, easy way to post to your social networks. These 10 ideas can keep your social channels full of relevant, timely, and useful content—fast! Read More
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Podcast Battling Mediocrity in Content: Ann Handley Talks to Marketing Smarts
By Kerry O'Shea Gorgone
MarketingProfs Chief Content Officer Ann Handley discusses her evolution from journalist to content marketer, and shares tips for becoming a better writer. Read More
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PRO   Seminar: 10 Keys to Creating a Winning Marketing Concept
You'll learn 10 keys to success by examining real-world examples that illustrate the challenges of creating marketing concepts. You'll gain a clearer understanding of what an ownable positioning concept really is, so you can hit the ground running. Read More
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Survey Says
Facebook Users Engage With Brands Most on Fridays
By Ayaz Nanji
Facebook users engage with brands more on Fridays than on other days of the week, according to a recent report from Adobe. Read More
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Quick Take
#SocialSkim: Salesforce vs. HootSuite, Twitter E-Commerce, Facebook Video Metrics, More!
By Angela Natividad
This week gave us a deluge of actionable tips for improving social strategy. See how Salesforce.com is taking on HootSuite, learn what Facebook has in mind for videos, get a breakdown of 10 effective types of social media posts, and take a look at Twitter's latest effort to facilitate e-commerce in fewer than 140 characters. Read More
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My View Five Reasons to Add Custom Content to Your Marketing
By Helen Nesterenko
Want to make your content stand out from the crowd? Consider creating custom content. It's the secret ingredient for business success. Read More
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May 15
Online Seminar—Using Buyer Personas to Make an Impact on Your Marketing ROI
May 22
Online Seminar—Get Your Teams on the Same Page to Meet Customer Needs
Jun 12
Online Seminar—Talk Savvy: Smart Communication for a Social World
Jun 12
MarketingProfs University—Marketing Writing Bootcamp Special prices for groups of 3
Jun 13
Virtual Conference—Content Marketing: Curate the "perfect" content 3 online sessions
Oct 9-10
B2B Forum 2014—Boston, MA Contact us for group rates