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In this issue
1. How-To: How Small Marketing Teams Can Achieve Big Content Wins
2. Podcast: Creativity, Technology, and the Future of Marketing: Author Jon Wuebbens
3. On-Demand Seminar: Hello, It's Me... The Adele Guide to Doing Email
4. Survey Says: The Most In-Demand Marketing Skills in 2017
5. #SocialSkim: All About Facebook's F8, YouTube's 'Adpocalypse': 10 Stories This Week
6. Infographic: Digital Trends 2017: Are Brands and Customers on the Same Page?
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How-To
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How Small Marketing Teams Can Achieve Big Content Wins
By Jacob Warwick
Whether you're focused on building a content strategy, creating and distributing content, or measuring content performance, even one-person teams can achieve content marketing success. Read More
Podcast
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Creativity, Technology, and the Future of Marketing: Jon Wuebben on Marketing Smarts
By Kerry O'Shea Gorgone
Most marketers have the next year planned. Really ambitious marketers might think ahead five years. The author of Future Marketing has a 13-year-plan (and he thinks you need one, too). Hear him prognosticate about what's ahead in the world of marketing. Read More
Multimedia
Today's PRO Item
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On-Demand Seminar: Hello, It's Me... The Adele Guide to Doing Email
In this NEW Teach Me How seminar, you'll learn which email engagement tactics and best-practices will ensure your emails stand out, get opened, and generate the ROI you seek. You'll leave with all the resources you need to help you develop awesome emails that Adele would open and approve of! Read More
Survey Says
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The Most In-Demand Marketing Skills in 2017
By Ayaz Nanji
Marketers with digital skills, especially those with digital advertising and content expertise, are most in demand by employers, according to research from McKinley Marketing Partners. Read More
Quick Take
#SocialSkim: All About Facebook's F8, YouTube's 'Adpocalypse': 10 Stories This Week
By Christian Neri
This week: Facebook's suite of new apps, tools, and features; YouTube's 'adpocalyptic' algorithm change; LinkedIn's new privacy policy; Snapchat's impressive augmented reality Lenses and self-serve ad platform; 20 video content ideas; much more! Read More
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At-A-Glance
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Digital Trends 2017: Are Brands and Customers on the Same Page? [Infographic]
By Laura Forer
Augmented reality, virtual reality, screenless ordering... New technologies are emerging, and brands are eager to jump on board. But how do your customers feel about new digital trends? Are brands and consumers on the same page? Read More

event calendar

Apr 20
Teach Me How—Hello, It's Me... The Adele Guide to Doing Email
May 12
Virtual Conference—Email Marketing | More Opens. More Clicks. More Conversions.
May 18
Teach Me How—How to Harness UX as Your Secret Marketing Weapon
Oct 3-6
B2B Marketing Forum—Contact us for group rates

 
 
 
 

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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