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In this issue
1. How-To: How to Write Funny: Four Lessons in Marketing Humor From the Greatest Email Ever
2. Podcast: 5 Keys to High-Performing Marketing Organizations: Salesforce's Mathew Sweezey
3. New Live Seminar: 9 Insanely Effective Email Tactics You Can Use Today
4. Survey Says: Why Content Is Getting Fewer Shares on Social Networks
5. Infographic: The Small Business Guide to Google Analytics
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How-To
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How to Write Funny: Four Lessons in Marketing Humor From the Greatest Email Ever
By Ann Handley
Done right, humor sells. But you probably don't sell a product or service that's inherently funny. So how can you create funny content that's just right for your business? Read More
Podcast
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Five Keys to High-Performing Marketing Organizations: Salesforce's Mathew Sweezey on Marketing Smarts
By Kerry O'Shea Gorgone
Research into 7,500+ businesses around the world identified what separates high-performing marketing organizations from the rest. Here are some of the valuable insights. Read More
Multimedia
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New Live Seminar: 9 Insanely Effective Email Tactics You Can Use Today
Reserve your spot for this upcoming Teach Me How seminar where you'll discover nine tactics that will get your prospects to open, read, and respond to your email without even thinking about it! Read More
Survey Says
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Why Content Is Getting Fewer Shares on Social Networks
By Ayaz Nanji
The median number of shares that content pieces receive via social media has fallen over the past two years. Check out the stats and the many reasons for that decline according to recent research from BuzzSumo. Read More
 
 
At-A-Glance
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The Small Business Guide to Google Analytics [Infographic]
By Laura Forer
Google Analytics: it's everywhere, yet it's still a mystery to many marketers. Put your Google Analytics jitters to rest today with this guide to getting started and using some of GA's most helpful features. Read More

event calendar

Mar 15
 Teach Me How—9 Insanely Effective Email Tactics You Can Use Today
Mar 22
 Ask Me Anything—Get your email questions answered by Nancy Harhut
May 11
 Virtual Conference—Email Marketing
Nov 13-16
 B2B Marketing Forum—Contact us for group rates

 
 
 
 

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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