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By Stephanie Villella |
Using some of the concepts that can make your public address a hit, you can dramatically transform the effectiveness of your marketing campaigns. The best part? You never have to give a speech to do it.
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By Kerry O'Shea Gorgone |
Social technology strategist and Google+ expert Lynette Young shares insight into how businesses can take advantage of the social network's potential for marketing.
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You'll learn what motivates people to take action and how to harness that knowledge to improve email marketing results. Real-life examples will showcase specific tactics and reveal the role that emotion and intellect play in generating engagement and, ultimately, conversion.
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The Future of Online Video Marketing |
By Ayaz Nanji |
Advertisers, agencies, and media companies differ on the benefits of online video and exactly how the medium will evolve over the next few years, according to a recent report from Forrester Consulting.
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By Camille McClane |
Does your brand have a recognizable voice in social media? Here are some reasons for creating a personable, genuine social voice.
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