Today's dose of must-have knowledge | View in browser
 
 
In this issue
1. How-To: Google Site Search Is Going Away: 3 Questions to Ask Before You Replace It
2. Podcast: Why ABM and Inbound Don't Play Nice: Joe Chernov, InsightSquared CMO
3. On-Demand Session: Ask Me Anything With Chris Penn
4. Survey Says: B2B Demand Generation: Marketers' Favorite Tactics
5. #SocialSkim: Facebook 3D Posts Are Coming; LinkedIn Salary Insights: 10 Stories
6. Infographic: Six Essential Email Marketing Tips
Share on Google+ Share on Twitter Share on LinkedIn Share on Facebook
How-To
How-To Image
Share on Twitter Share on LinkedIn Share on Facebook
Google Site Search Is Going Away: Three Questions to Ask Before You Replace It
By Matthew Riley
As Google shutters its Site Search, these three key questions will help you avoid a scramble to find a replacement. They'll also help you determine which technology will work best for both you and your website visitors. Read More
Podcast
Podcast Image
Share on Twitter Share on LinkedIn Share on Facebook
Why ABM and Inbound Don't Play Nice: Joe Chernov, InsightSquared CMO, on Marketing Smarts
By Kerry O'Shea Gorgone
The CMO of a sales intelligence company discusses why account-based marketing and inbound are often at odds, how brand marketing is coming back, and why 2018 is the year of customer marketing. Read More
Multimedia
Today's PRO Item
Share on Twitter Share on LinkedIn Share on Facebook
On-Demand Seminar: How to Create an Analytics Strategy That Ensures Success
You'll discover how to harness the power of analytics, from establishing clear business goals to improving key performance indicators that matter most. You'll learn specific steps for creating an actionable analytics strategy that provides campaign insights and delivers benchmarks crucial for success. Read More
Survey Says
Survey Image
Share on Twitter Share on LinkedIn Share on Facebook
B2B Demand Generation: Marketers' Favorite Tactics
By Ayaz Nanji
B2B marketers say email is the most effective demand generation channel for both sparking early-stage engagement and driving later-stage conversions, according to recent research from Demand Gen Report. Read More
Quick Take
#SocialSkim: Facebook 3D Posts Are Coming; LinkedIn Salary Insights: 10 Stories This Week
By Christian Neri
Facebook's new 3D posts usher in a brave new AR/VR world; LinkedIn's new Salary Insights; Facebook opens Community Help to businesses; Snapchat ads GIFs, plans tab feature; new Facebook engagement metrics to focus on; much more. Read More
Share on Twitter Share on LinkedIn Share on Facebook
 
 
At-A-Glance
Podcast Image
Share on Twitter Share on LinkedIn Share on Facebook
Six Essential Email Marketing Tips [Infographic]
By Laura Forer
Get out of your email marketing rut by making sure you've implemented these six tips to help you hit your email goals in 2018. Read More

event calendar

Mar 9
 Virtual Conference—Marketing Writing | Tools. Mindset. Craft. It's all here.
Mar 15
 Teach Me How—9 Insanely Effective Email Tactics You Can Use Today
Mar 22
 Ask Me Anything—Get your email questions answered by Nancy Harhut
Nov 13-16
 B2B Marketing Forum—Contact us for group rates

 
 
 
 

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

Want to contribute an article to MarketingProfs? See our guidelines.
 

Copyright © 2000-2018 MarketingProfs, LLC All Rights Reserved
Terms under which this service is provided to you.
We protect your privacy. All logos and names are the copyrights of the respective owners.

MarketingProfs, LLC | 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625