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| By Aleksander Czyz |
| Collecting contact details from website visitors is crucial for any business. When your visitors give you their contact details, it's the first yes on a "yes ladder" to eventually becoming your paying customers.
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| By Kerry O'Shea Gorgone |
| All marketers need to create marketing communications that speak H2H—human to human. Social strategist and author Bryan Kramer shares a communication framework all marketers can use.
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| You'll discover how today's marketing revolutionaries have learned to stop, breathe, and reflect on the more human side of marketing to generate new opportunities and transform customer relationships.
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| The 20 Most 'Simple' Brands in the World |
| By Ayaz Nanji |
| Global consumers ranked ALDI, the German discount supermarket and owner of Trader Joe's in the United States, as the most 'simple' brand in the world for the second year in a row, according to a recent report from Siegel+Gale.
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| By Jo Roberts, Rob Zaleski |
| Want to find outstanding examples of B2B marketing? Check out these 2014 Bright Bulb B2B Award winners and the reasons we find them awesome.
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