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In This Issue
+ How-To: Three Ways to Juice Your Marketing Results Using Color
+ Podcast: Tasteful Branding: Supermarket Superstar Chris Cornyn
+ #SocialSkim: This Week: Chipotle's Weird Video, Facebook Video Ads
+ PRO NEW Seminar: The Collaborative Economy, With Jeremiah Owyang
+ Infographic: The Epic Face-Off in Copywriting: Hype vs. No-Hype
+ Survey Says: How Gmail's New Tabs Feature Affects Consumer Behavior
+ My View: Nine Pinterest Boards to Inspire Your Company's Pinning
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How-To Three Ways to Juice Your Marketing Results Using Color
By Tom Shapiro
You might not think much about it, but we experience the world through colors. Every day, in all we do, we respond to the colors around us. That has implications for your marketing. Read More
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Podcast Tasteful Branding: Supermarket Superstar Chris Cornyn Talks to Marketing Smarts
By Kerry O'Shea Gorgone
Food branding expert Chris Cornyn serves up marketing advice for would-be food entrepreneurs—including on the Lifetime reality series "Supermarket Superstars." Read More
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PRO NEW Seminar: Welcome to the Collaborative Economy, With Jeremiah Owyang
Your customers, rather than buying your products/services, are sharing them using social media tools—and that's a disruption to your brand and your sales process. Here are three ways corporations must shift their business (and marketing) to adapt to today's collaborative economy. Read More
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Survey Says
How Gmail's New Tabs Feature Is Affecting Consumer Behavior
By Ayaz Nanji
Nearly a quarter (23%) of consumers say they spend less time viewing promotional messages since the rollout of Gmail's new Tabs feature, which automatically filters inbox messages for US users. Read More
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Quick Take
#SocialSkim: Social Media This Week, Including Chipotle's Video, Facebook's Video Ads
By Angela Natividad
Get the skinny on Kit Kat's leap into the future of candy... and Chipotle's content leap into the dark side of food production. We'll also dish out the latest on Facebook's video ad play, Google's cookie-killer, and how to use hashtags to promote music (or just about anything else). Skim to skip the cookie jar. Read More
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My View Nine Pinterest Boards to Inspire Your Company's Pinning
By Nabiha Zeeshan
We recently compiled a list of Pinterest boards that stand out from other brands' boards and inspire us. Here's a look at the top nine. Read More
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