Today's dose of marketing know-how.
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Today's dose of marketing know-how | Saturday, June 8, 2024
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In This Issue
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ARTICLE
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Your AI Needs a Human Copyeditor
Learn why blending AI's speed with human creativity in copywriting results in compelling content and better engagement.
Enhance your marketing ➔
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RESEARCH
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LinkedIn Data: The Most In-Demand Marketing Skills in 2024
Social media marketing is the most in-demand skill for marketers on LinkedIn, according to recent research.
Check out the study findings ➔
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ARTICLE
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Google's AI Overview: Impact on SEO, Marketing, and Advertising
Explore the impact of Google's AI Overview on SEO and more broadly on marketing and advertising.
Learn more ➔
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INFOGRAPHIC
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The 25 Companies With the Best Reputations in the US
Nvidia, 3M, and Fidelity Investments are the high-profile companies with the best reputations among consumers in the United States, according to the 2024 Axios Harris Poll 100 reputation rankings.
Check out the infographic ➔
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ARTICLE
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How to Recruit Top-Tier Digital Marketing Talent
Looking for but struggling to find top digital marketing talent? Worried hiring the wrong people will cost you? (It will.) Learn how specialized recruitment agencies can help you find the right candidates.
Read more ➔
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ARTIFICIAL INTELLIGENCE
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AI Update, June 7, 2024: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so.
Stay in the know ➔
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ARTICLE
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AI's Tug-of-War: Balancing Innovation and Integrity in Marketing Communications
Explore how AI is transforming marketing and communication strategies, offering both opportunities and risks.
Read more ➔
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RESEARCH
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Enterprise CMO Tenure and Hiring Trends
The average tenure of chief marketing officers at large corporations has stabilized and is now in line with other C-suite executives', according to recent research.
Check out the study findings ➔
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FOR MARKETINGPROFS PRO MEMBERS
Stories Build Brands
Your customers want to know: How'd your company get so successful? Surely there's been trouble along the way—what changed? And who's in charge these days, anyhow? Those are just a few of the brand stories you can tell... becoming a memorable, personable brand in the process. Learn how to tell your brand's story with the PRO-level Master Class, B2B Storytelling for Humans: Stories That Inspire Buyers to Action.
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