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By Sookie Shuen |
How much can your company benefit from a timely rebranding? A business rebrand can make your business look good, and, more important, make your bottom line look good, too. Here are four reasons to rebrand your business.
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By Christian Gulliksen |
I'm not a difficult customer. But I'm unforgiving when customer service fails to meet basic levels of common courtesy. So, which four customer service foibles drive easygoing customers like me into the arms of the competition?
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By Matthew Grant |
Whether you are selling complex technical systems or burgers with fried pickles on them—like my guests in this week's Marketing Smarts—you need to understand your customers and interact with them face-to-face.
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By Christina "CK" Kerley |
Anytime-anywhere media provide B2Bs new ways to create, develop, and sustain ROI-rich relationships. Yet, the majority of B2Bs aren't using mobile to bolster their marketing. So, how can mobile be your B2B's BFF?
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This 35-page guide will teach you why Facebook Ads are worth your time and money, how to target the right audience, do's and don'ts for writing ad copy and choosing creative, how to measure your results, and much, much more!
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By Shelly Kramer I'm a huge Twitter fan. As much as I love Google, I really like Twitter's built-in search functionality. If you're in the market for information about a topic or group of people, consider adding Twitter to your search repertoire.
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