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MarketingProfs e-book |
Demand Gen Playbook: A Guide |
If you're ready to win the lead generation game, this playbook will help you clarify your strategy, build your groundwork, and find the perfect plays for you to run. Learn how to build and grow your list, engage and qualify leads, and attract better-paying customers. Get the playbook now. » |
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If You're Going to Win With Content, You Need to Realign Your Thinking
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MarketingProfs PRO benefit
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Join Hall of Fame keynote speaker and author Jay Baer on June 8 to learn the "Three Drawbridges of Content Success." Before the session ends, you'll be scheduling a team meeting to rework your content marketing strategic plan. |
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Afoot in the Neighborhood |
MarketingProfs community goings-on |
Soon! MarketingProfs Master Class, starting May 11. You'll get 13 bite-sized lessons to help you develop the financial acumen and measurement skills needed to make smarter marketing decisions, impress your CFO and management team, and prove your value. Reserve your spot. |
Customer experience done well can meaningfully improve your organization's bottom line. But is a customer experience investment worth it—is the ROI worth the effort? MarketingProfs' CX guide has answers (and it's free). |
How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you! |
Are you a MarketingProfs PRO member—but not a member of our PRO Facebook group? Don't wait... head over to Facebook and join hundreds of fellow PRO members to exchange ideas, network, and keep up to date on community goings on. Including the most recent episode of The PRO Show with Ann Handley and Kerry O'Shea Gorgone! |
If the buyers of your products or services can't tell how yours are different from the competition and you're struggling with overly long sales cycles, you may have a positioning problem. MarketingProfs' guide to positioning can help. It's a free download. |
We've launched a suite of B2B consulting and content services—called MarketingProfs DNA (Defensible Net Advantage)—aligned with core marketing disciplines: positioning & messaging | customer experience | and demand generation. They're especially designed for marketers who have strategic work to do but don't have the time or team to ensure success. See how MarketingProfs can help. |
News You Can Use |
Updates from around the industry |
Seismic Reveals Next Steps in AI Vision to Empower Sellers and Create New Revenue Opportunities Business Wire |
RollWorks Debuts New Feature to Give Marketing and Sales Teams Insights into Account Buying Journeys Yahoo Finance |
Demandbase Signs Agreement to Acquire InsideView and DemandMatrix, Launches Demandbase Data Cloud and Sales Intelligence Cloud PR Newswire |
InfiniGrow Raises $5.25 Million to Build a Navigation System for B2B Marketing teams MarTech |
Mirakl Introduces New Advanced Features to Industry-Leading Marketplace Platform Yahoo Finance |
The Coffee Bean & Tea Leaf Brand Partners With Blackhawk Network to Debut Digital B2B Gift Card Program The Street |
B2B Retail Platform 6Degree Raises $1 Million in Funding Mint |
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