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By John Cass |
Why is agile marketing imperative to marketing today? Here are four reasons marketers should implement agile marketing—and seven expert tips for those thinking of starting their own sprints and scrums.
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By Christian Gulliksen |
Blogging sounds easy. But creating content that draws readers back—day after day, week after week—requires the disciplined focus of an elite athlete. Here are four tips for becoming an Olympic-caliber blogger.
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By Matthew Grant |
In this week's episode of Marketing Smarts, author Maddie Grant explains why the new world of communication afforded by social media requires that organizations shed their mechanistic perspective—and become more human.
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In this jam-packed PRO seminar, you'll learn techniques for generating more high quality ideas in a shorter amount of time and how to use creative thinking to tackle your organization's toughest challenges by using the scientifically proven Osborn-Parnes Creative Problem Solving process.
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By Jason Lorentz You've just launched an email campaign, and your open rates are skyrocketing. But, wait... no one is visiting your landing page! Your email design could be thwarting your call to action. Learn tips for avoiding that fate—and improving your calls to action.
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