Today's dose of marketing know-how.
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MarketingProfs This Week

Saturday, April 13, 2024 | Today's dose of marketing know-how.

📋 Table of Contents

1. The Biggest Email Marketing Opportunities for B2B Brands

2. The 10 Best Paying Digital Marketing Side Hustles

3. The Power of the 3Rs of Content Marketing for B2B Brands: You Can Thrive in Uncertainty

4. Social Media Image Sizes: A Cheatsheet for 2024

5. AI Update, April 12, 2024

6. Measurement Will Collapse the Ad Stack and Change the Economics of Programmatic

7. The Largest Traffic Referrers on the Web

8. Unraveling SEO Secrets for B2B Marketers

9. Increase Sales by Thinking Like Sales MarketingProfs Working Webinar for PRO Members

Scroll down for more useful resources.
The Biggest Email Marketing Opportunities for B2B Brands
article
The Biggest Email Marketing Opportunities for B2B Brands
Explore the untapped potential of your B2B email marketing. Use these insights to improve customer engagement with your emails and help build enduring loyal relationships. Read more. »
The 10 Best Paying Digital Marketing Side Hustles
infographic
The 10 Best Paying Digital Marketing Side Hustles
Which digital marketing single-day gigs pay the most? To find out, researchers looked at thousands of publicly available job ads on Fiverr. Check out the infographic. »
The Power of the 3Rs of Content Marketing for B2B Brands: You Can Thrive in Uncertainty
article
The Power of the 3Rs of Content Marketing for B2B Brands: You Can Thrive in Uncertainty
Explore how the 3Rs—Repackaging, Repurposing, Reoptimizing—can transform your B2B content marketing, enhancing your efforts' efficiency and impact despite resource constraints. Learn more. »
Social Media Image Sizes: A Cheatsheet for 2024
infographic
Social Media Image Sizes: A Cheatsheet for 2024
This infographic covers the recommended image sizes for common placements on Instagram, Twitter/X, Facebook, LinkedIn, Pinterest, Snapchat, and TikTok. Check out the infographic. »
AI Update, April 12, 2024: AI News and Views From the Past Week
opinion
AI Update, April 12, 2024: AI News and Views From the Past Week
Catch up on select AI news and developments from the past week or so. Stay in the know. »
Measurement Will Collapse the Ad Stack and Change the Economics of Programmatic
article
Measurement Will Collapse the Ad Stack and Change the Economics of Programmatic
A pivotal shift in programmatic advertising is long due as enhanced measurement practices challenge the traditional ad stack and reshape the economics of programmatic. Learn more. »
The Largest Traffic Referrers on the Web
research
The Largest Traffic Referrers on the Web
Which domains send the most traffic to other websites on the internet? To find out, researchers looked at data from an anonymized panel of several hundred thousand internet users in the United States. Check out the study findings. »
Unraveling SEO Secrets for B2B Marketers
video
Unraveling SEO Secrets for B2B Marketers
This episode dives deep into the oft-enigmatic world of search engine optimization. Join us as we explore the intricacies of SEO with the insights of Kyle Roof, a co-founder of High Voltage SEO and the brain behind the innovative Page Optimizer Pro method. Tune in! »
Increase Sales by Thinking Like Sales
MarketingProfs Working Webinar for PRO Members
How can marketing increase sales? By thinking like the sales team! Pam Didner (author of Global Content Marketing) reveals how she gathers intelligence and writes Sales-supporting content in Sales Enablement: Aligning Marketing and Sales. All four sessions of this PRO-exclusive series are available now.
Align marketing and sales
Afoot in the Neighborhood
MarketingProfs community goings-on
Yet another brand-new AI weekly series has just been announced! AI for Demand Gen Marketers is here to help you dive deep into demand generation to increase your funnel's effectiveness and boost your conversion rates. And it's FREE for PRO members! Register now to up your game with AI for demand gen. And check out all 30 sessions in the three-series AI for B2B Marketers by MarketingProfs.
Advance your career, network with peers, create amazing memories, and meet new friends at the MarketingProfs B2B Forum—the conference filled with presentations, workshops, and inspiration. November may seem far away, but now is when you can grab your ticket... while it's still $600 off.
It's true: 25% of B2B marketers report that their training is ineffective in meeting business goals. And another 20% say they don't get any training at all—free or otherwise! Those training gaps are your team's opportunity to get ahead of the competition. Discover more in the free 2023 State of B2B Marketing Training Report.
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Recent MarketingProfs content
Social Media Image Sizes: A Cheatsheet for 2024 [Infographic] »
The Largest Traffic Referrers on the Web »
The Biggest Email Marketing Opportunities for B2B Brands »
The Two Most Valuable Benefits of Video Marketing in Healthcare »
Four Benefits of Employee-Generated Content for Your Business »
12 Key Metrics to Track in Google Analytics [Infographic] »
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