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| Your Source for What Matters in Marketing • From the Team at MarketingProfs |
| Saturday, March 30, 2019 |
| How to Revive Old Content to Boost Your Marketing Results | ||||
| What if you could take simple steps to update your blog content and get more ROI from existing efforts without having to publish anything new? In fact, you can. Do these three things. | ||||
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| Eight Top Email Design Trends of 2019 [Infographic] | ||||
| Good-old email... It keeps improving and proving itself year after year, keeping pace with the newest of marketing channels and tactics. Is that still true in 2019? We're already well into the year (it's spring!). Are you seeing any of these email trends playing out? | ||||
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| How to Succeed (And Help Your Team Do the Same): Laura Gassner Otting on Marketing Smarts [Podcast] | ||||
| Laura Gassner Otting explains how to redefine success and shares some inspiration from her new book, Limitless: How to Ignore Everybody, Carve Your Own Path, and Live Your Best Life. See how you can apply the same approach to marketing teams—and improve marketers' engagement and productivity. | ||||
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| Creating Assets for Your Email Marketing Campaign: A Course | ||||
| An email campaign is bigger than any single message. Every message you send must be thoughtfully, intelligently created to inspire a specific action, and to support your campaign goals. This course shows you how to tackle every aspect of creating an email message. Start creating! | ||||
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| Chatbots' Positive Impact on Customer Experience and Conversions | ||||
| If you consider chatbots just another marketing fad or buzzword that doesn't impact revenue, we have some bad news for you. Chatbots are already an integral part of modern customer experience—and they are having a serious impact on conversions. | ||||
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| The State of Marketing Skills in 2019 [Study] | ||||
| Marketers at large firms and at digital-focused companies are perceived by executives to have better marketing skills than marketers at smaller firms and more traditional companies. For the details, as well as skill-level perception by industry, and findings on per-employee training budgets, check out these three charts. | ||||
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| Sales Meeting No-Shows: It's Not You, It's Them (And What You Should Do Next) | ||||
| One of the most frustrating moments of the sales process is the "no-show"—when a prospective customer fails to show up for a meeting or isn't available to take a scheduled sales call. But that doesn't mean your prospect is not interested in buying from you! In fact, no-shows are a hidden source of future business opportunity. | ||||
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| So glad you could join us today! —Vahe Habeshian, Director of Publications |
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