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| By Laurel Sutton |
| We're astounded, amused, and occasionally awestruck by brand names that naming consultants and other marketers come up with. And here are the most inspired (and most misguided) product brand names of 2012.
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| By Christian Gulliksen |
| You can't ignore Android's astonishing gains in the mobile market, even if your customers are still using iPhones and iPads in greater numbers.
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| By Matthew Grant |
| Beth Kanter and Katie Delahaye (KD) Paine, authors of Measuring the Networked Nonprofit: Using Data to Change the World, discuss performance metrics and nonprofits.
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| We've all gotten writer's block, and it always seems to hit at the worst possible moment. Don't give up... we've got the cure for what ails you! In just 10 minutes, you'll learn what mindmapping is and how it can help you get back to writing killer content in no time.
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| Social Media Is a Corporate Blind Spot for B2B Execs |
| By Lenna Garibian |
| More than one-third (36%) of US executives say they either never consider (7%) or rarely consider (29%) their company's social media reputation when making important business decisions, according to a survey from Zeno Group.
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By Drew McLellan
Myriad companies forget to keep their visual identities in synch, which can led to confusion for their customers. Does your company have its visual elements synched?
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Jan 10
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PRO Seminar—How to Harness Big Data for Your B2B CRM Efforts |
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Jan 17
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PRO Seminar—How To Become a Trusted Brand and Industry Leader |
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Jan 29
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FREE Seminar—Automating Customer Lifecycle Management |
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Feb 8
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Virtual Conference—Content Marketing: Expand your thinking around content sign up for free! |
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