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In This Issue
+ How-To: Get Rid of Your Lousy 'About' Page Once and for All
+ Podcast: Are You a Smart Sales Manager? Author Josiane Feigon
+ #SocialSkim: Facebook and Snapchat, Hashtag Campaigns, Batkid...
+ PRO: [NEW] Immunize Your Business Against Search Engine Updates
+ Survey: Most Effective Tactics for Acquiring Facebook Fans, Twitter Followers
+ Infographic: The History of Hashtags
+ My View: Twitter's Custom Timelines: What It Means for Content Marketing
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How-To Get Rid of Your Lousy 'About' Page Once and for All
By Sonja Jobson
Leaving your "About" page in sub-par condition—when it's likely one of the most popular destinations on your website—is probably costing you more than you think. Read More
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Podcast Are You a Smart Sales Manager? Josiane Feigon Talks to Marketing Smarts
By Kerry O'Shea Gorgone
Inside sales expert and author Josiane Feigon discusses her new book, Smart Sales Manager, explains how to manage Millennials, and shares insights into how salespeople can cultivate relationships with social-savvy customers. Read More
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PRO NEW Seminar: Immunize Your Business Against Search Engine Updates
This fresh approach to search engine optimization—one that aligns your business goals with the needs of your customers and the mission of search engines—can stop you from worrying about search engine updates for good. Read More
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Advertisement  QR Codes Kill Kittens is just one of 3 actionable sessions at Digital Marketing World: Social Media Marketing! Join MarketingProfs on Dec. 13 for this free online and on-demand conference, featuring advice on the DON’TS (and do’s) of social media marketing so you can work smarter, not harder. Register now.
Survey Says
The Most Effective Tactics for Acquiring Facebook Fans and Twitter Followers
By Ayaz Nanji
Digital marketers do not believe that the most commonly used tactics for acquiring Facebook fans and Twitter followers are very effective in delivering quality community and audience members. Read More
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Quick Take
#SocialSkim: Social Media This Week: Facebook and Snapchat, Hashtag Campaigns, Batkid...
By Angela Natividad
Get the breakdown on the Batkid who saved San Francisco and inspired a watching (and Instagramming) world, the full skinny on Facebook's attempt to buy Snapchat (plus a Snapchat primer), tips on launching cross-network hashtag campaigns... and a peek at Breaking Bad's fan-lovin' alternate ending. Read More
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My View Twitter's Custom Timelines: What It Means for Content Marketing
By Hana Abaza
Twitter just announced the release of Custom Timelines. Read on to find out what this exciting development means for the future of content marketing. Read More
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Nov 26
 FREE Seminar—Three P's of Successful Marketing Teams: People, Perspective, and Process
Dec 3
 FREE Seminar—Virtual Events: Drivers of Adoption and Attendance
Dec 5
 PRO Seminar—How to Make Your Content the Belle of the Marketing Ball
Dec 5
 MarketingProfs University—Content Marketing Crash Course Use code CONTENT13 to save $200
Dec 12
 PRO Seminar—Eight Secrets to More Successful Collaboration Between Sales and Marketing
Dec 13
 Virtual Conference—Social Media Marketing: Work smarter not harder Sign up for free!
 
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