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In This Issue
+ How-To: Three Rules for Converting Online Leads Into Sales
+ Podcast: From White Papers to Social Media to MyKidsAdventures
+ #SocialSkim: Social Media This Week: Pinterest, YouTube, Twitter
+ PRO Seminar: Reach More Customers with the Power of Pictures
+ Survey Says: What Works When Selling to Marketers [Infographic]
+ Infographic: The Content Marketing Software Journey
+ My View: Three Ways Marketers Can Help Sales With Hot Leads
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How-To Three Rules for Converting Online Leads Into Sales
By Michael Boyette
It's OK, you can say it: Online leads are a pain in the neck. One problem is that many firms treat online leads like traditional leads, but online leads are live—more like an inbound phone call or a face-to-face customer. Read More
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Podcast From White Papers to Social Media to MyKidsAdventures: Michael Stelzner
By Kerry O'Shea Gorgone
Michael Stelzner talks about his journey from writing white papers to founding MyKidsAdventures.com, and what he learned along the way about building a community, honing a social media strategy, and parenting in a high-tech world. Read More
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PRO Seminar: Insta-Power: Reach More Customers with the Power of Pictures
Can you do real marketing on Instagram? The answer is "yes." This seminar will outline 10 actionable monetization strategies that are actually working on Instagram today. Read More
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Advertisement  Content is king, but sometimes it's a struggle to keep the king on his throne. Ensure that your content continues to reign with Content Marketing Crash Course. 11 classes that will solve your most pressing content marketing issues. Save $200 when you use code CONTENT13.
Survey Says
What Works When Selling to Marketers [Infographic]
By Ayaz Nanji
Marketers are 25% more receptive to lead generation efforts than most professionals, according to a recent report by LeadJen. Read More
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#SocialSkim: Social Media This Week: Twitter Pics, New YouTube Service, Pinterest Expansion
By Angela Natividad
Check out a swingin' interactive music video from VW Beetle. We've also got the latest on Twitter image previews, Pinterest's expansion plans, where to score synchronized Facebook/TV ads, a new YouTube marketing service, and what to do if your social media account gets hijacked. Skim to sideline a social faux-pas! Read More
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My View Three Ways Marketers Can Help Sales With Hot Leads
By Alexandra Burnett
Marketers now are expected to help generate, nurture, and deliver more Sales-ready leads. Here are three tips to help them start doing just that. Read More
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Nov 5
 FREE Seminar—The New Frontier of Lead Nurturing: Display Advertising and Marketing Automation
Nov 7
 PRO Seminar—Social Success: Tips for Integrating Social Media into Your Marketing Mix
Nov 8
 Virtual Conference—Take your mobile strategy from zero to hero Sign up for free!
Nov 12
 FREE Seminar— Email Deliverability: Trends, Changes, and Impact
Nov 14
 PRO Seminar—The Audience Imperative
Dec 5
 MarketingProfs University—Content Marketing Crash Course Use code CONTENT13 to save $200
 
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