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| By William Arruda |
| Over the years, personal branding has proven to be an effective technique for enabling career success. But how we build our brands is evolving. Learn six personal branding trends for 2012 that'll help keep you ahead of the pack.
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| By Craig Badings |
| Do the words "thought leader" give you cold chills? If you don't want the limelight and you desperately want to conceal your expertise, take these nine steps to fade into obscurity.
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| Learn the top strategies, tools, and tactics you need to become highly skilled in Facebook marketing. Plenty of B2B and B2C examples in this new 55-page guide help you reach customers and generate leads.
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Why Content Marketing Rules (and What's in It for You)
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| What, exactly, is content marketing? And why should every marketer be thinking about having a content marketing program? Because in the age of the Internet and social media, every company (including yours) is now a publisher. But how good is your content, and how can you go about producing great content?
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By Matt Grant
Whenever we present content on mobile marketing, we get the question: What are the B2B applications? I've often wondered if B2B marketers could be thinking about mobile—specifically, mobile apps—in other ways.
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Four-year-old Riley Maida rants in this YouTube video against the gender-specific marketing of toys. Watch Video.
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