MarketingProfs Today: Make the Most of Twitter | Top Search Rank Factors | Bring Order to Creativity

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In this issue

1.	How-To: Six Simple yet Effective Ways to Make the Most Out of Twitter
2.	My View: 5 Tips for Bringing Order to Your Creative Team—Without Wrecking Its Mojo
3.	PRO Take 10: How to Name Your Brand
4.	Survey Says: The Factors With the Most Impact on Google Search Rank in 2015
5.	Infographic: How the World Uses Twitter

How do top brands keep their audiences engaged with great content? This interactive eBook covers 5 effective engagement strategies used by companies like Apple and Coca-Cola that can help you drive results for your own content marketing program.

How-To

Six Simple yet Effective Ways to Make the Most Out of Twitter

By Pooja Lohana

Instead of bringing in new leads, Twitter can become a huge chore. So how can you make sense of Twitter, gain more followers, and tick off your marketing goals? Here are six simple yet effective ways to do exactly that. Read More

FOR PRO Members

Take 10: How to Name Your Brand

In just 10 minutes, we'll cover how to choose a brand name that really resonates. You'll learn the four types of names and the elements that make them sticky, as well as how to evaluate your company and product names against the competition. Read More

Discover the secret to audience engagement. Leading brands like Coca-Cola, Apple, and Always are using 5 key strategies to stay top-of-mind with their fans. Explore this interactive eBook to get the inside scoop.

Survey Says

The Factors With the Most Impact on Google Search Rank in 2015

By Ayaz Nanji

Search engine optimization (SEO) experts say domain-level link authority features—such as the quality of links to a website and its overall PageRank—have the biggest positive impact on Google rankings, according to a recent report from Moz. Read More

Quick Take

How the World Uses Twitter [Infographic]

By Verónica Maria Jarski

Some 302 million people actively use Twitter—in myriad ways. Here are some stats about Twitter use around the globe. Read More

My View

Five Quick Tips for Bringing Order to Your Creative Team--Without Wrecking Its Mojo

By Joe Staples

For some creatives, the business side of creative work can be a buzzkill. But without order, the work won't get done. Here are some tips for introducing order without squelching creativity. Read More

event calendar

Sep 9	FREE Seminar—Mobile Engagement Through Unadvertising
Sep 10	PRO Seminar—How to Use Video to Ensure a Great Buying Experience
Sep 11	Virtual Conference—Evolving Your Emails for a World On-the-Go
Sep 15	FREE Seminar—Three Secrets to Measuring Marketing's Impact on Revenue
Sep 17	PRO Seminar—How to Curate Content to Zoom Business Results
Oct 8	MarketingProfs University—Email Marketing Master Course
Oct 20–23	B2B Marketing Forum 2015—54 sessions, 3 keynotes, and 8 workshops

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Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
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