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In This Issue
+ How-To: Five Fundamentals for Productive Ideation Sessions
+ PRO Take 10: How to Hook More Customers With Tasty Linkbait
+ Survey Says: Small Businesses Moving Aggressively to Digital
+ Quick Take: How to Be a Great Panel Moderator
+ My View: Three All-Too-Common Social Media Marketing Myths
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How-To Five Fundamentals for Productive Ideation Sessions
By Jeff Hirsch
What makes for great ideation? The quality of the participants, the energy of the facilitator, and the range of creative exercises. And if you also follow these guidelines, you'll greatly boost your ideation session's productivity. Read More
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PRO Take 10: How to Hook More Customers With Tasty Linkbait
In just 10 minutes, learn the art of effectively sharing links on social media networks. As our presenter uncovers common myths about blog and article titles, you'll discover what really works when it comes to crafting click-worthy updates. Plus, you'll get quick pointers on choosing images to accompany links on social networks. Read More
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Advertisement  Sysomos Webinar: Going Back to Get to the Future: Reading the Market's Memory for Product Development Initiatives, Paul Gillin and Nygel Weishar, Wed. 9/21, 1 pm, ET
Learn how monitoring the past as well as present social streams can inform successful development of new products.
Survey Says
Small Businesses Moving Aggressively to Online Marketing
Small and midsize companies (SMBs) continue to move marketing dollars to online/digital channels, where they are now forecast to spend $16.6 billion annually by 2015—roughly 70% of total SMB marketing budgets. Read More
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Quick Take
How to Be a Great Panel Moderator
Want to draw more attention to your social strategy? Consider being a panel moderator at an industry conference. How you manage conversations in public reflects how you're managing your social scene. Get started with these six tips. Read More
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My View Three All-Too-Common Social Media Marketing Myths
By Megan Leap
While working on my presentation for this week's free virtual conference, Digital Marketing World: Smarter Marketer, I couldn't help think about some social media marketing myths that really, well, drive me crazy. Read More
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@leeodden How to Make Social Media Pay – With (Really) Fast Followers: https:////bit.ly/qFGYIt @AccentureSocial
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Forum Today's Question
By justinw 9/1/2011 at 4:27 PM
Would you recommend the Scrum project management method for a marketing project? What methods have you used that you like? Go To Question
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Sep 8
 FREE Seminar—Interact More with Virtual Events & Environments sponsored by Unisfair
Sep 9
 Digital Marketing World—Smarter Marketer free online conference
Sep 13
 FREE Seminar—The Next B2B Frontier: Using Display Advertising sponsored by Bizo
Sep 15
 PRO Seminar—What Marketers Should Know About Google with Maile Ohye
Sep 15-30
 MarketingProfs University LIVE—Search Marketing School save $200 with code GETFOUND
Sep 22
 PRO Seminar—The State of the Thank You Economy with Gary Vaynerchuk
Mar 29-30
 SocialTech 2012—Drive leads and sales Get notified when registration opens
 
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