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Wednesday, September 04, 2019

How Agile Can Help You Balance Content Quality and Quantity
How to Use Geolocation Marketing to Stand Out [sponsored]
On Social Media, a Little Brand Personality Goes a Long Way
How to Make Your Marketing Team Even Smarter
Retail Email Engagement and Spend Level: A Correlation [Study]
 
How Agile Can Help You Balance Content Quality and Quantity
By developing processes and adopting ideas that mirror Agile methods, marketing teams can produce higher-quality content. Here's how Agile approaches can help you find the balance between quality and quantity.
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How to Use Geolocation Marketing to Stand Out
sponsored article
Adults in the US use mobile devices more than desktop computers when searching for local products and services. Which is why it makes sense to use geolocation marketing to increase local sales.
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Manage Just About Anything With the Right Productivity Software
sponsored
Don't count on just your memory, notes, and spreadsheets to organize work; 2019 Webby Award winner monday.com is an intuitive tool built for teams, marketers, and agencies to manage their projects, files, and communications in one centralized platform. Try it for free.
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On Social Media, a Little Brand Personality Goes a Long Way
Social media offers marketers an excellent opportunity to reach customers. But how can you stand out from the massive amounts of content exchanged on social platforms each day? You need to inject a little personality into your brand content. Here's what you need to know.
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How to Make Your Marketing Team Even Smarter
MarketingProfs event
If you're looking for the best education for your B2B marketing team, look no further than the MarketingProfs B2B Forum program. It was thoughtfully designed to teach your team the skills they need to succeed in 2019—and beyond. Register your team.
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Retail Email Engagement and Spend Level: A Correlation [Study]
High-spending customers tend to be more engaged with retail brands' email campaigns, according to recent research. Check out the study findings.
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Profs Picks
sponsored
Today's marketers find themselves juggling multiple projects, assets, and files on a daily basis. The solution—literally—is productivity software designed for you. But which one? 2019 Webby Award winner monday.com features file-sharing and intuitive communication using @mentions of team or individuals; integrations with third-party tools; completely customizable boards and multiple views to fit your needs (Kanban, Timeline, Scrum, Agile, etc.); and big-picture views using dashboards so you can gain insights from multiple boards in one visual space. Get complete project management, together with team and project collaboration, all with monday.com.
If you're a B2B marketer looking for some truly amazing learning opportunities, check out the packed schedule of this year's MarketingProfs B2B Forum! The sessions cover everything from building content that converts, to creating plans and budgets CFOs will love, to using neuromarketing principles to elicit response, to all that you need to know about ABM, writing, SEO, MarTech, Sales & Marketing alignment, and so much more. Oh, and there will creative networking. And keynotes. And workshops for All Access pass holders! Avoid that pit-in-the-stomach FOMO feeling: Join your fellow marketers at the Gaylord National Resort, just outside Washington DC.
Upcoming Events
SEP
5
[Webinar] Unlock Your Personalization Potential With Content
sponsored by Sitecore | 60 minutes
SEP
10
[Online Event] Storytelling Summit for Marketers
11 sessions to help you harness the power of story
SEP
12
[Webinar] The Future of Webinar Marketing: Content Reimagined
sponsored by ON24 | 60 minutes
SEP
13
[Online Forum] Email Marketing
sponsored by ZoomInfo | 3 live sessions
SEP
19
[Webinar] Agile Project Management for Marketers
sponsored by Workfront | 60 minutes
OCT
16-18
[In-Person Event] MarketingProfs B2B Forum
Gaylord National Resort—register today!
So glad you could join us today!

—Vahe Habeshian, Director of Publications
MarketingProfs

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