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In This Issue
+ How-To: The Cobbler Wears Prada: How to Succeed at Self-Marketing
+ PRO Take 10 Video: Five Ways to Step Up Your Twitter Game
+ Survey Says: Fortune 500 Social Media Adoption Surging in 2012
+ Quick Take: Google's Top SEO Tips for Startups
+ My View: Three Types of Local Websites (What's the Best One for You?)
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Advertisement  Is your marketing older than old school? Then join MarketingProfs in Boston at B2B Forum—this is not your father's B2B. Lead gen, social, content, mobile, and more, we've got awesome advice on hot new strategies and tactics to improve your marketing. Oct. 4 – 5 (workshops Oct 3). Register now.
How-To The Cobbler Wears Prada: A Four-Step Guide to Succeeding at Self-Marketing
By Tom Jacobs
Companies often don't practice what they preach (or sell)—a classic case of "the cobbler's children have no shoes." Agencies and marketers are not exempt. Here's a guide to help you succeed at internal marketing. Read More
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PRO Take 10 Video Series: Five Ways to Step Up Your Twitter Game
How do you step up your game and take your Twitter efforts to the next level? In just 10 minutes, you'll learn five easy-to-implement steps that will help you improve your Twitter presence faster than you can type and schedule your next 140-character tweet. Read More
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Advertisement  Baratunde Thurston. MarketingProfs Makeovers. Interactive discussion groups. 1-on-1 therapy. Live #Blogchat. Seven Minutes of Awesome. And, bowling (yes, seriously!). They're just a few of the reasons to join us at B2B Marketing Forum 2012. Register now.
Survey Says
Fortune 500 Social Media Adoption Surging in 2012
The use of blogging, Facebook, and Twitter among the nation's largest companies—those listed on the 2012 Fortune 500—has surged in 2012, according to a new study by the University of Massachusetts at Dartmouth. Read More
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Quick Take
Google's Top SEO Tips for Startups
You'd be hard-pressed to find someone with more SEO credibility than Google's Developer Programs Tech Lead Maile Ohye. In a 10-minute video, she delivers advice to startups that want to rank for a handful of keywords and have a website of no more than 50 pages of primary content. Read More
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My View Three Types of Local Websites (What's the Best One for Your Brand?)
By Shane Vaughan
Co-branded affiliate sites, city sites, and promotional sites are three types of local websites. So which type will work best for your business? Read More
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FREE Seminar—Key Tactics for Driving Qualified Leads from Social Content
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