Today's dose of must-know knowledge.  |  Trouble viewing? View in browser.
advertisement
Advertisement
In This Issue
+ How-To: 5 Branding Tips to Connect With Women (Without Losing the Men)
+ Podcast: The New Rules of Sales and Service: David Meerman Scott
+ PRO How-To Guide: Picture This: The Marketer's Guide to Visual Content
+ Survey Says: How Much Do Retail Marketers Personalize Websites, Emails?
+ My View: Four Ideas for Successfully Globalizing Your Website
Share
Email Twitter Facebook LinkedIn
advertisement
Advertisement  Enroll in Content Marketing Crash Course to receive a copy of Ann Handley’s new book, Everybody Writes, as well as a limited edition Content Marketing Toolkit! Get a behind-the-scenes look at building a successful content marketing program. Save $200 when you use code CONTENTBOOK!
How-To Five Branding Characteristics That Connect With Women (Without Losing the Men)
By Megan Stephens
The branding and design of packaging, seasonal retail themes, product attributes, and so on don't merely have to engage women—they need to do it without losing the men. Read More
How-To Image
share Twitter Facebook LinkedIn
Podcast The New Rules of Sales and Service: David Meerman Scott Talks to Marketing Smarts
By Kerry O'Shea Gorgone
Best-selling author, speaker, and marketing expert David Meerman Scott discusses the radical change underway in sales and customer service, and shares tips for how you can succeed under these new rules. Read More
Podcast Image
share Twitter Facebook LinkedIn
PRO How-To Guide: Picture This: The Marketer's Guide to Visual Content
In this 21-page guide, you'll discover how visual content is upending how brands reach their customers—and which brands are doing it best. You'll learn the types of visual content that cut through the digital noise, tips on telling visual stories that drive emotional reactions... and more! Read More
PRO Image
share Twitter Facebook LinkedIn
advertisement
Advertisement  Tired of struggling with content marketing? Let help! These 11 classes, taught by content marketing experts, will give you tools, knowledge, and tactics that you can implement immediately. Save $200 when you register using code CONTENTBOOK!
Survey Says
How Much Do Retail Marketers Personalize Websites and Emails?
By Ayaz Nanji
Nearly one-third (31%) of online retailers in the United States with annual marketing budgets exceeding $1 million do not personalize their websites in any way, according to a recent report from Retention Science. Read More
share Twitter Facebook LinkedIn
Survey Says Chart
advertisement
Advertisement
My View Four Ideas for Successfully Globalizing Your Website
By Noah Logan
Web content management platforms can make the website globalization process easier for marketers. Keep the following in mind when choosing a platform. Read More
Author Name
share Twitter Facebook LinkedIn
Sep 3
FREE Seminar—Crush the Global Market: Convince Your Boss It's Time to Translate!
Sep 9
FREE Seminar— 7 Ways to Enhance Your Webinar Promotions
Sep 11
PRO Seminar—What Every Marketer Needs to Know About Growth Hacking
Sep 18
PRO Seminar—How to Turn Tradeshow Leads Into Tradeshow Sales
Sep 12
Virtual Conference—Content Marketing: "Show Me the Money" 3 online sessions—FREE!
Oct 2
MarketingProfs University—Content Marketing Crash Course
Oct 9-10
B2B Forum 2014—Boston, MA Marketing For What Comes Next
 
advertisement
Advertisement