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By Andy Crestodina |
Need to stay on top of stats? Let the games begin. Make monitoring metrics fun, and learn how to keep track of your social media, search engine optimization, and email marketing efforts.
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To succeed in content marketing, you need a plan. That's why we've created Content Machine—a 29-page how-to guide that provides a week-by-week agenda for launching your content marketing program using a strategic, systematic process.
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Three Rules for Ideation Success
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Brainstorming can do big things for your company. Ideation sessions have the potential to lead to your company's next great product or service. Here are three surefire ways to let the energy, creativity, and ideas flourish at your next session.
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By Matthew T. Grant For this, the maiden voyage of the MarketingProfs "Marketing Smarts" podcast, I spoke with Lou Imbriano, a former CMO of the New England Patriots. He offered a wealth of down-to-earth advice for any business owner.
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