Tuesday, September 27, 2022
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How to Use Content to Accelerate Your Customers' Buying Journey |
Your customers and partners need you to provide not just products or services but also thought leadership—so they can evolve to survive in a rapidly changing business environment. Their execs spend hours of their valuable time seeking out content that addresses their concerns. How can you be the one who provides that content, influences their purchase-decision, and wins important deals? Fully 800 senior B2B executives, half of them C-suite leaders, tell you what they expect from you: Click for interactive summary of study findings. » |
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Alakazam: Email Engorgio!
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MarketingProfs training course
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Email marketing has a lot of moving parts: experimentation, segmentation, automation, and more. Before you send another email, discover how to get the biggest email impact with MarketingProfs' Kicking Off Your Email Marketing Campaign. In this PRO-exclusive course, you'll get real-world examples and demos and become an email wizard in no time! |
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Afoot in the Neighborhood |
MarketingProfs community goings-on |
Addicted to MarketingProfs Today? Well, we have good news... there's more where that came from! We're introducing three monthly newsletters. To subscribe to each, just click on the title, and endless wisdom shall be yours! Here they are: Communication Today, focused on marketing writing, and featuring tips and advice from MarketingProfs Chief Content Officer Ann Handley; DemandGen Today, providing valuable insights, tips, and resources to up your demand generation game; and Strategic B2B Today, focused on big-picture marketing strategy, farsighted leadership, and innovative opinion.
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You're probably familiar with the legendary Marketing Smarts Podcast, which recently passed its 500th episode (Whoa!). But did you know it now has its own LIVE show? Host George B. Thomas serves up the type of content you love in a brand new—and expanded—visual format. Check it out every Friday on YouTube, MarketingProfs Facebook PRO Group, and LinkedIn! |
Our suite of B2B consulting and content services that we call MarketingProfs DNA (Defensible Net Advantage) is especially designed for marketers who have important work to do but don't have the time or team to ensure success. If you need help with Market Research, Branding, Analytics, Positioning & Messaging, Customer Experience, or Demand Generation, see how MarketingProfs can help you. |
How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you! |
Are you a MarketingProfs PRO member—but not a member of our PRO Facebook group? Don't wait... head over to Facebook and join hundreds of fellow PRO members to exchange ideas, network, and keep up to date on community goings on. |
News You Can Use |
Updates from around the industry |
Anteriad and TransUnion Collaborate to Bring Best-in-Class Audience Solutions to B2B Marketers MarTech Series |
Geeky Tech Announces Launch of Paid and Organic B2B Marketing Services Digital Journal |
Buy2Sell B2B Platform Partners With Mastercard for Cross-Border Payment Solutions in Vietnam PR Newswire |
BoardClic, a Swedish SaaS B2B Platform for Management Team Evaluations, Secures Funding Crowdfund Insider |
Everbridge Appoints David Alexander as Chief Marketing Officer to Lead Strategy and Vision for Global Brand and Demand Yahoo Finance |
TripleLift Appoints James Evans as Chief Privacy Officer MarTech Series |
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