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In This Issue
+ How-To: Analytics and Marketing—A One-Two Punch for Growth
+ PRO: A Quick Guide to YouTube & Creating Your YouTube Channel
+ Survey Says: Share Buttons Drive Sevenfold Increase in Tweet Links
+ Quick Take: Three Tips for One-to-One Marketing
+ My View: Ditch B2B, and Think B2P (Business to People)
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Advertisement  Free Sysomos white paper: The Market Has a Memory: How to Leverage it for your Next New Product Development Initiative. Learn how monitoring the past as well as present social streams can inform successful development of new products.
How-To Analytics and Marketing Operations: A One-Two Punch for Growth
By Laura Patterson
Today's customers are more value-oriented and less loyal. Considering the increase in customer expectations, the competitive landscape, and the data deluge, marketers will need an analytics approach to succeed. Read More
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PRO A Quick Guide to YouTube & Creating Your Own YouTube Channel
In 2010, YouTube users uploaded more than 13 million hours of video content—resulting in more than 700 billion views. Learn how you can use YouTube to create awareness for your brand and connect with interested viewers with A Quick Guide to YouTube & Creating Your Own YouTube Channel. Read More
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Advertisement  This month only: MarketingProfs PRO memberships are 30% off! Keep up to speed on today's most important marketing trends with access to PRO-exclusive seminars, reports, interactive tools, and more. Use coupon code SUCCEED by 9/30. Go PRO today!
Survey Says
Twitter Sharing Buttons Drive Sevenfold Increase in Tweet Links
Websites that display Twitter sharing buttons are linked to on Twitter nearly seven times more often than sites that do not display tweet buttons, according to a study of 4 million randomly sampled Twitter messages in August 2011. Read More
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Quick Take
Three Tips for One-to-One Marketing
One-to-one marketing may take a lot of time, but it can be remarkably effective if you're limited by a shoestring budget. Here's how one marketer harnessed one-to-one marketing to generate buzz—and get results—without breaking the bank. Read More
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My View Ditch B2B, and Think B2P (Business to People)
By Carlos Hidalgo
B2B marketing continues to change at a rapid pace. Amid its constant transformation, marketers are missing the mark. What's the driving force behind all this change that has marketers struggling? The Buyer. Read More
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@leeodden More Holistic SEO with Cross-Channel Keyword Optimization & Copywriting https:////tprk.us/prITnm
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Forum Today's Question
By Adrian A 9/20/2011 at 11:19 AM
Is there data that suggests Google +1 is affecting Google's search algorithm? Go To Question
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Sep 15-30
 MarketingProfs University LIVE—Search Marketing School
Sep 22
 PRO Seminar—The State of the Thank You Economy with Gary Vaynerchuk
Sep 27
 FREE Seminar—From Social Brand to Social Business sponsored by Vitrue
Sep 29
 PRO Seminar—How to Respond to a Social Media Crisis with Jeremiah Owyang
Oct 11
 FREE Seminar—Creative Best Practices for Mobile Optimization sponsored by Experian
Oct 14
 Digital Marketing World—B2B Marketing free online conference
Mar 29-30
 SocialTech 2012—Drive leads and sales Get notified when registration opens
 
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