|
Together with leading performance TV platform
|
|
|
|
Thursday, August 05, 2021
|
|
 |
| infographic |
| What Is Search Intent? |
| Google's algorithm and other search algorithms are highly focused on search intent, making understanding it key for effective SEO. So, what exactly is search intent and how can you determine it? See the infographic. » |
|
|
|
A Conference Experience Unlike Any Other
|
MarketingProfs B2B Forum
|
| Don't miss two days of inspiration and insights with today's leading B2B marketers! Our signature Watch Party format, post-session huddles, and roundtable discussions give you unprecedented access to the speakers so you can ask them all your burning questions. |
|
|
|
|
|
|
|
|
| Profs Picks |
| sponsored |
| Wouldn't it be great if as a B2B marketer you could use TV advertising to reach your audience and drive the KPIs that matter most to your business? Now you can, reliably and efficiently, using Connected TV. CTV's digital tools unlock performance-focused TV advertising for B2B brands. You can use digital audience tools, including targeting third-party and first-party audiences, and you can even upload CRM email data to target those users with CTV creative. You can then track ad impact with cross-device measurement, telling you when an ad is served and watched to completion. Real results—such as website visits, conversions, and order values—can be tied back to TV campaigns. See what you can do with CTV. |
| Afoot in the Neighborhood |
| MarketingProfs community goings-on |
| A series of 5 "working webinars" on demand gen will have you learning by doing hands-on work, not just by watching. We kicked off with lead magnets, then moved on to list-building, then welcome campaigns. This week, we cover sales campaigns and pipelines, after which we'll conclude the series with nurture campaigns. Sign up for each one to learn by doing! |
| Our suite of B2B consulting and content services that we call MarketingProfs DNA (Defensible Net Advantage), is especially designed for marketers who have important work to do but don't have the time or team to ensure success. If you need help with Branding, Analytics, Positioning & Messaging, Customer Experience, and Demand Generation, see how MarketingProfs can help you. |
| An awesome tech stack and efficient processes don't mean innovation if you don't have the right people. Join us August 10 for a B2B Backstage presentation on how to put together an unbeatable team that has the ability to identify customer opportunities, deliver effective critical thinking, and embrace the change mindset and rapid transformation that characterize marketing today. If you're a PRO member, don't miss this opportunity. |
| How about helping out your friends and colleagues? Just let them know that they can sign up to this newsletter for great marketing advice, tips, and tactics. You can use your personal referral link at the bottom of this newsletter (see the big blue box), and check out what's in it for you! |
| Are you a MarketingProfs PRO member—but not a member of our PRO Facebook group? Don't wait... head over to Facebook and join hundreds of fellow PRO members to exchange ideas, network, and keep up to date on community goings on. |
| A series of three MarketingProfs e-books and guides can help with three of today's key marketing responsibilities: (1) Positioning (2) Customer Experience (CX) and (3) Demand Generation. Check out all three for tips and advice to improve Marketing's performance and contribution to your business's bottom line. |
|
|
|
Comments? Contact us.
Advertising/Sponsorship here or telephone 866-557-9625.
Read our Terms of Service here.
MarketingProfs LLC
1985 Riviera Dr, Ste 103-17
Mount Pleasant, SC 29464
Did someone who cares about you forward this to you? Subscribe here to get your own copy.
|
|
|
|
