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| Wouldn't it be great if as a B2B marketer you could use TV advertising to reach your audience and drive the KPIs that matter most to your business? Now you can, reliably and efficiently, using Connected TV. CTV's digital tools unlock performance-focused TV advertising for B2B brands. You can use digital audience tools, including targeting third-party and first-party audiences, and you can even upload CRM email data to target those users with CTV creative. You can then track ad impact with cross-device measurement, telling you when an ad is served and watched to completion. Real results—such as website visits, conversions, and order values—can be tied back to TV campaigns. See what you can do with CTV. |
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| News You Can Use |
| Cvent Merges With Dragoneer Investment Group, Aims to Go Public DemandGen Report |
| Qualtrics to Acquire Clarabridge for $1.125 Billion FinSMEs |
| SOCi Buys Brandify FinSMEs |
| Invoiced to Host Panel on 'The State of B2B Payments' Featuring Top Experts From American Express, Visa and American Banker Digital Journal |
| Clearbit Appoints Derek Schlicker as CFO DemandGen Report |
| 2021 Finny Award Validates SSG's Digital-First Approach to Content-Driven Demand MarTech Series |
| TransPerfect and Semantix Merger Unites Two Market Leaders PRNewswire |
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