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| By Sean Ellis |
| Just how do you optimize your funnel, and shuttle visitors along their way to the experience that will turn them not just into a conversion but into engaged users who love your product and spread the word to their friends?
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| By Jose Sanchez |
| This infographic about the state of video marketing and its use in social media channels provides data about the growth of video, its consumption on mobile, and what those numbers mean for marketers.
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| Tricky as it is, being able to zero in on your audience and sending targeted (and successful!) emails is rewarding. In just 10 minutes, you'll learn six ways to segment your customers as well as improve your opens, clicks, and overall ROI.
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By Shannon Willoby
We’re nearly drowning in a sea of sameness when publishing content, so how can you get your blog posts the attention they deserve? One tip is to combine a favorite business topic with a pop culture reference.
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