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Tuesday, August 24, 2021

📋 Table of Contents

1. How to Use Video to Provide a Better Customer Experience

2. Enterprise CMO Survey: How Marketing Ops Could Improve

3. A Data-Driven Look at B2B Marketing Trends sponsored webinar

4. A Workflow for Creating Influencer Brand Posts

5. Nurture Campaigns Working Webinar MarketingProfs webinar

Scroll down for more, including industry news, community goings-on, and other useful resources.

How to Use Video to Provide a Better Customer Experience
article
How to Use Video to Provide a Better Customer Experience
Video is becoming the go-to content medium for brands because it can convey empathy and emotion. Here's how to use video marketing to enhance customer experience. »
Four Types of Influencers and How to Manage Them
sponsored
Four Types of Influencers and How to Manage Them
Get best-practices for engaging and managing various types of influencers—from celebrity to micro and organic—and learn how to determine who will yield the best ROI for your program. Get the e-book. »
Enterprise CMO Survey: How Marketing Ops Could Improve
research
Enterprise CMO Survey: How Marketing Ops Could Improve
CMOs at large companies say better integration of martech solutions is the top area they'd like to see their marketing operations team focus on this year, according to recent research. Check out the study findings. »
A Workflow for Creating Influencer Brand Posts
infographic
A Workflow for Creating Influencer Brand Posts
This infographic from Cure Media provides an overview of how to create an influencer brand post, covering the key steps from start to finish. Check out the infographic. »
Nurture Campaigns Working Webinar
MarketingProfs webinar
Join us this Thursday, 11am EST for the final event in our Working Webinar Summer Series: Nurture Campaigns! Learn how to plan and create strategic nurture campaigns that generate real results.
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