MarketingProfs Today: Curating Content | B2B Sales vs. Marketing | Pinterest Reconsidered

Today's dose of must-have knowledge | View in browser

In this issue

1.	How-To: Strapped for Time and Money? Content Curation Is Your Content Marketing Secret Sauce
2.	Survey Says: How Well Are B2B Marketing and Sales Teams Working Together?
3.	PRO Take 10: Three Steps for Using Influencer Video to Increase Your Bottom Line
4.	My View: Pinterest Isn't the Social Platform You Think It Is
5.	Infographic: Hit the Major Leagues With Your Account-Based Marketing Dream Team

Join us on October 6 as we kick off a new Content Marketing Crash Course—our best-selling course is back for 2016! Michael Brenner, Ann Handley, and 10 other content marketing wizards will teach you the insiders' secrets to mastering content marketing. Enroll today and save $200 with code CONTENT16.

How-To

Strapped for Time and Money? Content Curation Is Your Content Marketing Secret Sauce

By Paul Chaney

Content curation builds trust and credibility for your brand because it keeps customers informed. You can communicate industry news, trends, how-to tips, or whatever your business goals dictate. Here's how to get started. Read More

FOR PRO Members

Take 10: Three Steps for Using Influencer Video to Increase Your Bottom Line

In just 10 minutes, you'll learn three simple steps to source quality influencer video and use it to increase your bottom line in a meaningful and measurable way. Using these steps, you'll be able to implement a strategy that helps you reach your goals and get a leg up on the competition. Read More

Why did the content marketer cross the road? To get Ann Handley's newest book, of course! Join us on October 6 for our newest MarketingProfs University offering, Content Marketing Crash Course, and score a copy of Ann's book, Everybody Writes. Plus, save big when you enroll using code CONTENT16!

Survey Says

How Well Are B2B Marketing and Sales Teams Working Together?

By Ayaz Nanji

B2B salespeople and marketers have very different views on what share of leads are followed up on, according to recent research from the Marketing Advisory Network. Read More

Quick Take

Hit the Major Leagues With Your Account-Based Marketing Dream Team [Infographic]

By Verónica Jarski

Account-based marketing helps you increase engagement with targeted accounts and boost your business. Check out these tips for hitting a home run with your ABM. Read More

My View

Pinterest Isn't the Social Platform You Think It Is

By Stephen Jeske

Pinterest boasts social elements, but not enough of them to call it a social media platform. So if you consider Pinterest just a social platform, you're at a serious tactical disadvantage. Read More

event calendar

Aug 23	FREE Seminar—The #1 Method to Attract Customers: Refer-a-Friend
Aug 30	FREE Seminar—How to Use Live Video to Drive Qualified Leads
Sep 8	PRO Seminar—Make Your Copy Mobile-Friendly
Sep 9	Virtual Conference—Marketer's Brunch & Learn \| 5 online sessions *FREE!*
Oct 6	MarketingProfs University—Content Marketing Crash Course
Oct 18-21	B2B Marketing Forum—Register by August 31 and save up to $300

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Christian Neri

Advertise with us: Call (866) 557-9625

Want to contribute an article to MarketingProfs? See our guidelines.

Copyright © 2000-2016 MarketingProfs, LLC All Rights Reserved
Terms under which this service is provided to you.
We protect your privacy. All logos and names are the copyrights of the respective owners.

MarketingProfs, LLC | 1985 Riviera Dr, Ste 103-17 | Mount Pleasant, SC 29464 | (866) 557-9625