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| By Barbara Bix |
| What's the use in receiving stellar product reviews and making lots of sales if you can't pick up the pieces when something goes wrong? Here are eight ways to protect your brand when tackling customer problems.
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| Join us this Thursday as Geoff Livingston shares how to apply SMART goals to your social media campaigns and measure what matters beyond follower counts and content reposts. As an added bonus, ten attendees will receive a copy of Geoff's new book, Welcome to the Fifth Estate: How to Create and Sustain a Winning Social Media Strategy.
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Four Lessons From the Social Business Trenches
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| Social business has matured enough that we can glean what works—and what doesn't work— from past experience. Take heed of these four lessons to drive improved outcomes when applying social media within a large organization.
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By Megan Leap
A great lead nurturing campaign can have a dramatic impact on an organization's bottom line. But so few B2B marketers get it right. Here are five tips that'll help you seal the deal faster.
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Aug 23
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FREE Seminar—Lead Gen Demystified: Tips from the Trenches sponsored by Silverpop |
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Aug
25
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PRO Seminar—Measuring and Sustaining Social Media Success with Geoff Livingston |
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Aug
31
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FREE Seminar—How to Take Your Presentation Beyond Bullet Points sponsored by Citrix |
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Sep
9
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Digital
Marketing World—Smarter Marketer free
online conference |
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Sep
15
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PRO Seminar—What Marketers Should Know About Google with Maile Ohye |
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Sep 15-30
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MarketingProfs University LIVE—Search Marketing School save $200 with code GETFOUND |
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Mar 29-30
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SocialTech 2012—Drive leads and sales Get notified when registration opens
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