MarketingProfs Today: Live Events | Location for Conversion | Become a Predictive Marketer

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In this issue

1.	How-To: Five Tips for Marketing Live Events in the Era of SMAC
2.	Quick Take: 10 Ways to Convert More Customers Using Location
3.	PRO Today's Seminar: How to Improve Your Writing With a Crappy First Draft
4.	Survey Says: The 10 Most Expensive Paid Search Keywords
5.	My View: Four Quick Tips for Becoming an Expert Predictive Marketer

New Research Study on Real-Time Marketing: Can real-time marketing propel revenue? According to a new data study across 200 marketing executives, it already is. Learn how large brands have made a large impact with social and real-time marketing. Download the Real-Time Marketing Report to learn more.

How-To

Five Tips for Marketing Live Events in the Era of SMAC

By Kristina Wallender

Four technologies are driving live-event marketering: social, mobile, analytics, and the Cloud (SMAC), providing new ways to know your fans, reach them at the right time via the right channel, and measure results to ensure you spend precious marketing dollars wisely. Read More

FOR PRO Members

Today's PRO Seminar: How to Improve Your Writing With a Crappy First Draft

We'll take a close look at some of the benefits of crappy first drafts, including how they make you feel better about yourself, allow you to use momentum, and help you to plan. You'll learn to write faster, better, and more fluently. Read More

Uncover the top strategies, challenges and results of today's marketing leaders and discover how real-time marketing is a significant driver of ROI. Learn How Real-Time Marketing is delivering real results by downloading this new data study today.

Survey Says

The 10 Most Expensive Paid Search Keywords

By Ayaz Nanji

All of the 10 most expensive paid search keywords are related to mesothelioma, a cancerous tumor that is at the center of many asbestos-related lawsuits, according to a recent report from Adgooroo. Read More

Quick Take

10 Ways to Convert More Customers Using Location

By Charlie Davies

How can businesses use location to increase conversions and sales? Read More

My View

Four Quick Tips for Becoming an Expert Predictive Marketer

By Omer Atun

Does predictive marketing sound too overwhelming? Then start small, focus on measurable campaigns, and become an expert predictive marketer in no time. Read More

event calendar

Aug 20	PRO Seminar—How to Improve Your Writing With a Crappy First Draft
Aug 25	FREE Seminar—10 Dos and Don'ts for Web Pages and Emails
Sep 10	PRO Seminar—How to Use Video to Ensure a Great Buying Experience
Sep 11	Virtual Conference—Evolving Your Emails for a World On-the-Go
Sep 15	FREE Seminar—Three Secrets to Measuring Marketing's Impact on Revenue
Oct 20–23	B2B Marketing Forum 2015—Register now to save up to $300

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Angela Natividad

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