MarketingProfs Today: Fast-Track Content Marketing | Programmatic Direct Mail | Brand Connection

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In this issue

1.	How-To: Fast-Track Your Content Marketing: An Infallible Method for Speeding Up Program Adoption
2.	Podcast: Special Delivery: Programmatic Direct Mail, With Dan Dunn, on Marketing Smarts
3.	PRO How-To Guide: Build Your Content Marketing Dream Team
4.	Survey Says: The 10 Brands US Consumers Feel Most Intimately Connected With
5.	Infographic: Five Faces of the Gig Economy [Animated Infographic]

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How-To

Fast-Track Your Content Marketing: An Infallible Method for Speeding Up Program Adoption

By Heather Rast

Indecision, internal squabbles, poor protocols, and fear of finishing and "shipping" can paralyze marketing initiatives. But your content program doesn't have to go down that rabbit hole. Here are tips for quickly instituting a content marketing program. Read More

Podcast

Special Delivery: Dan Dunn of Paper Planes Discusses Programmatic Direct Mail on Marketing Smarts [Podcast]

By Kerry O'Shea Gorgone

Dan Dunn, founder of a programmatic direct mail company, discusses how the shift to digital advertising has opened up valuable opportunities for marketers using direct mail. Read More

FOR PRO Members

How-To Guide: Build Your Content Marketing Dream Team

In this 22-page guide, you'll learn which key hires you need to make to get your team started, what traits and skills to look for in those key hires, how to manage freelancers and a remote team of employees, and much more! Read More

What are you waiting for? By starting a free PRO membership trial, you've got nothing to lose! Go ahead, make the best decision of your career and give PRO a try today.

Survey Says

The 10 Brands US Consumers Feel Most Intimately Connected With

By Ayaz Nanji

Consumers in the United States say Apple and Disney are the two brands they feel most intimately connected with, according to recent research from MBLM. Read More

AT-A-GLANCE

Five Faces of the Gig Economy [Animated Infographic]

By Laura Forer

The world of freelancing has grown, and there's no longer one definition of what a freelancer is. Check out this infographic by LinkedIn ProFinder and Intuit to see five types of gig workers today. Which one is right for your business? Or which one are you? Read More

event calendar

Aug 3	Seminar—How to Create an Analytics Strategy That Ensures Success
Aug 3	Online Course—Marketing Measurement & Analytics \| 13 online classes
Aug 15	FREE Seminar—The Fast and the Frustrated: How to Get Your Content to Market Faster
Aug 17	Teach Me How—How to Create a Successful Podcast That Ensures Success
Oct 3-6	B2B Marketing Forum—63 sessions, four keynotes, creative networking, and more!

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Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Research Writer: Ayaz Nanji
Contributor: Christian Neri

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