MarketingProfs Today: 'Content Block' | Better Company Performance | Better Customer Experience

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In this issue

1.	How-To: Six Effective Ways to Clear 'Content Block' [Infographic]
2.	Podcast: How to Improve Your Company's Performance: Mike Goldman
3.	PRO How-To Guide: Email Essentials: The Keys to Increasing Open Rates
4.	My View: Metadata Helps You Create Better Customer Experiences
5.	Survey Says: Back-to-School Shopping Trends

New Research Study on Real-Time Marketing: Can real-time marketing propel revenue? According to a new data study across 200 marketing executives, it already is. Learn how large brands have made a large impact with social and real-time marketing. Download the Real-Time Marketing Report to learn more.

How-To

Six Effective Ways to Clear 'Content Block' [Infographic]

By Al Gomez

Often, great ideas come to us when we least expect them, but it's annoying when we can't generate content on deadline. Still, don't worry, this is the 21st century... We have technology and experience on our side. Read More

Podcast

How to Improve Your Company's Performance: Mike Goldman on Marketing Smarts [Podcast]

By Kerry O'Shea Gorgone

Consultant and author Mike Goldman (Performance Breakthrough: The 4 Secrets of Passionate Organizations) explains how to hire for natural talent and core values, and create the right culture for success. Read More

FOR PRO Members

How-To Guide: Email Essentials: The Keys to Increasing Open Rates

This 24-page guide discusses email open rates, industry averages, and ways to maximize your data accuracy. You'll delve into six key factors that have an impact on email opens—and discover tips for improving your efforts in each of those six areas. Read More

Uncover the top strategies, challenges and results of today's marketing leaders and discover how real-time marketing is a significant driver of ROI. Learn How Real-Time Marketing is delivering real results by downloading this new data study today.

Survey Says

Back-to-School Shopping Trends

By Ayaz Nanji

Back-to-school shoppers are visiting multiple retailers rather than simply going to one-stop stores, according to a recent report from Cardlytics. Read More

My View

Metadata Helps You Create Better Customer Experiences

By Vebeka Guess

Marketers often cringe at the thought of managing metadata. But when you keep in mind how powerful it is, you begin to view metadata as a key for unlocking better customer experiences. Read More

event calendar

Aug 19	FREE Seminar—Create the Perfect Marketing Strategy for Your Business
Aug 20	PRO Seminar—How to Improve Your Writing With a Crappy First Draft
Aug 25	FREE Seminar—10 Dos and Don'ts for Web Pages and Emails
Sep 10	PRO Seminar—How to Use Video to Ensure a Great Buying Experience
Sep 11	Virtual Conference—Evolving Your Emails for a World On-the-Go
Sep 15	FREE Seminar—Three Secrets to Measuring Marketing's Impact on Revenue
Oct 20–23	B2B Marketing Forum 2015—Register now to save up to $300

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Angela Natividad

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