MarketingProfs Today: Improve Email Inboxing | Distracted Customers | Science of Instagram

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In this issue

1.	How-To: Five Tips for Increasing Email Engagement and Improve Inboxing
2.	My View: Get Your Easily Distracted Customers to Focus on You
3.	PRO Take 10: How to Use Content to Engage Customers Throughout the Sales Cycle
4.	Survey Says: The Science of Instagram: How to Get More Likes [Infographic]
5.	Infographic: What Global Opportunities for Online Retailers Look Like in 2015

New Research Study on Real-Time Marketing: Can real-time marketing propel revenue? According to a new data study across 200 marketing executives, it already is. Learn how large brands have made a large impact with social and real-time marketing. Download the Real-Time Marketing Report to learn more.

How-To

Five Tips for Increasing Email Engagement and Improve Inboxing

By Ivy Shtereva

To increase engagement and overall effectiveness of email campaigns, marketers need to focus on inboxing. Why? Because higher inboxing rates translate into higher open, click, and conversion rates, all of which ultimately affect program revenue. Read More

FOR PRO Members

Take 10: How to Use Content to Engage Customers Throughout the Sales Cycle

In just 10 minutes, you'll learn how to keep your customers in the conversation by creating content that entertains, engages, and educates. You'll boost brand awareness, drive leads, and increase conversions as prospects move through each stage of the sales cycle. Read More

Uncover the top strategies, challenges and results of today's marketing leaders and discover how real-time marketing is a significant driver of ROI. Learn How Real-Time Marketing is delivering real results by downloading this new data study today.

Survey Says

The Science of Instagram: How to Get More Likes [Infographic]

By Ayaz Nanji

Do photos with above-average engagement on Instagram have any qualities in common? Does the use of tags lead to more likes and comments? Are people more likely to interact with images featuring certain filters and colors? Read More

Quick Take

What Global Opportunities for Online Retailers Look Like in 2015 [Infographic]

By Verónica Maria Jarski

Consumers around the world are becoming increasingly confident about buying online. Check out these stats about the current state of e-commerce and predictions about its future. Read More

My View

Get Your Easily Distracted Customers to Focus on You

By Krissy DeAngelis

The attention span of your customers is getting shorter and shorter. So, what does that mean for you as a marketer? Read More

event calendar

Aug 19	FREE Seminar—Create the Perfect Marketing Strategy for Your Business
Aug 20	PRO Seminar—How to Improve Your Writing With a Crappy First Draft
Aug 25	FREE Seminar—10 Dos and Don'ts for Web Pages and Emails
Sep 10	PRO Seminar—How to Use Video to Ensure a Great Buying Experience
Sep 11	Virtual Conference—Evolving Your Emails for a World On-the-Go
Sep 15	FREE Seminar—Three Secrets to Measuring Marketing's Impact on Revenue
Oct 20–23	B2B Marketing Forum 2015—Register now to save up to $300

Questions? Comments? Suggestions? Leads? Contact us:

Chief Content Officer: Ann Handley
Director of Publications: Vahe Habeshian
Opinions Editor: Verónica Maria Jarski
Research Writer: Ayaz Nanji
Contributor: Angela Natividad

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