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In This Issue
+ How-To: Seven Simple Ways to Strengthen Customer Relationships
+ Video: Common Pitfalls and Challenges of Customer Loyalty, Part 3
+ PRO: Rules for Winning Business When the Odds Are Against You
+ Survey Says: Search and Email Still Rule the Web
+ Quick Take: Nine Questions to Ask When Hiring an SEO Expert
+ My View: Back-to-School Must-Reads for the Business Bookworm
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Advertisement  Build Business with Social Media [New 40 Page Guide]
Learn the latest best practices and proven tactics for social business success. Find content strategies, templates, real-world examples and measurement methods for the 6 best ways to use social media. Download the Social Media Pocket Guide.
How-To Seven Simple Ways You Can Strengthen Customer Relationships
By Stephanie Phillips
A company can successfully build its brand name in many ways, but perhaps the factor most important for its continued success is its relationships with clients. Learn to keep the magic alive—and get results. Read More
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Video Common Pitfalls and Challenges of Modern Customer Loyalty, Part 3 [Video]
Part 3 of this video series on digital loyalty explores customer understanding of loyalty programs, social platforms and access devices, user-interface challenges, and loyalty-program alignment with business goals. Read More
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PRO Take 10: Three Rules for Winning Business When the Odds Are Against You
In just 10 minutes, competitive strategy consultant Stephen Denny shares how to capitalize on seemingly overwhelming business challenges. You’ll learn how to call on your stakeholders to reach more people and how to shift perceptions about your company. Read More
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Advertisement  Free Webinar from Sysomos:
Tapping the Flow: Generating Sales Leads through the Social Stream

Wed. Aug. 24, 2-3 pm ET
Join Mark Evans and Nygel Weishar and discover the top words to listen for. Learn how to trigger alerts to the right sales personnel when sales opportunities present themselves.
Survey Says
Search and Email Still Rule the Web, but Social Networking Rising
Since 2002, search and email have been the most popular online activities in the US and remain so today. But the most dramatic development online in recent years has been the rise of social networking. Read More
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Quick Take
Nine Questions to Ask When Hiring an SEO Expert
Before hiring an SEO expert, you've got to optimize your interview questions. Ask these nine questions to weed through the candidates and find an SEO star. Read More
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My View Seven Back-to-School Must-Reads for the Business Bookworm
By Beth Harte
This summer I dove into a large pile of books, and now I want to share them with you in hopes that you'll find them as interesting, motivating, and inspiring as I did! Read More
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@leeodden Are you missing out? Social Media & Content Marketing Success: Short & Long Term https:////t.co/YprZ7zd
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Forum Today's Question
By aanya 8/14/2011 at 9:32 PM
Our travel agency serves corporate travelers, and we'd like to raise brand awareness. What is the best online strategy if we haven't had much success with search? Go To Question
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Aug 18
PRO Seminar—Subject Lines: The Impact on Email Subscriber Behavior with Dela Quist
Aug 23
FREE Seminar—Lead Gen Demystified: Tips from the Trenches sponsored by Silverpop
Aug 25
PRO Seminar—Measuring and Sustaining Social Media Success with Geoff Livingston
Aug 31
FREE Seminar—How to Take Your Presentation Beyond Bullet Points sponsored by Citrix
Sept 9
Digital Marketing World—Smarter Marketer free online conference
Sep 15-30
MarketingProfs University LIVE—Search Marketing School save $200 with code GETFOUND
 
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