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In This Issue
+ How-To: Pinterest: The Email Marketer's New Opportunity
+ PRO SmartTool: Blog Marketing
+ Survey Says: Mobile Shopping: Top Apps, Retailer Websites, and More
+ Quick Take: Generate Leads With LinkedIn Announcements
+ My View: Learn to Craft Compelling Content: Free Virtual Conference
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Advertisement  Free Kit: Learn How To Organize Your Social Enterprise.This free kit from HootSuite Enterprise demonstrates the principles of organizing your business for social expediency and highlights best practices for social media success. This kit includes a free webinar and a white paper. Download now.
How-To Pinterest: The Email Marketer's New Opportunity
By Kristina Huffman
Pinterest and email are intersecting: emails using Pinterest content, emails prompting recipients to follow a brand on Pinterest, and emails offering appealing content that recipients "pin." How do you get started? Read More
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PRO SmartTools: Blog Marketing
This SmartTool gives you a step-by-step blueprint for creating and marketing a successful blog that attracts new business and serves as a dynamic hub for your customers to engage both with you and with one another. Read More
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Advertisement  Is your marketing older than old school? Then join MarketingProfs in Boston at B2B Forum—this is not your father's B2B. Lead gen, social, content, mobile, and more, we've got awesome advice on hot new strategies and tactics to improve your marketing. Oct. 4 – 5 (workshops Oct 3). Register now.
Survey Says
Mobile Shopping: Top Apps, Retailer Websites, and More
With smartphones now the majority of mobile phones in the US, shopping via mobile is more popular than ever: 47% of American smartphone owners used a mobile shopping app in June 2012, according to data from Nielsen. Read More
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Quick Take
Generate Leads With LinkedIn Announcements
If you're not using LinkedIn as a lead generation tool, you're missing out on a good thing: LinkedIn is the most effective source of business leads among the three leading social networks, and its visitor-to-lead conversion rate is four times higher than that of Facebook and Twitter. Read More
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My View Learn to Craft Compelling Content at Our Free Virtual Conference
By Verónica Maria Jarski
On this Free Friday, we invite you to join us at our upcoming DMW: Content Marketing event. The free virtual conference is packed with three sessions, a live Q&A, and access to our resource library. Read More
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Aug 9
 PRO Seminar—The Fundamentals of Paid Search
Aug 9-27
 MarketingProfs University—Search Marketing School: PPC 
Aug 14
 FREE Seminar—PPC Landing Page Makeover Secrets: Simple Changes Will Increase ROI
Aug 16
 PRO Seminar—Solutions to 10 Confounding Content Marketing Challenges
Aug 21
 FREE Seminar—Winning Strategies for Driving Results with Video and Social Media
Sep 13-Oct 1
 MarketingProfs University—Search Marketing School: SEO save $200 with code SEARCHSEO
Sep 14
 Virtual Conference—Content Marketing sign up for free!
Oct 4-5
 B2B Forum 2012—Boston save $300 or more with the Early Bird rate
 
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